15 oct
|
Amazon Web Services (AWS)
|
Madrid
15 oct
Amazon Web Services (AWS)
Madrid
Description Amazon Web Services Europe South (Spain, Italy and Portugal) is seeking a Senior Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for strategic enterprise customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through insight-led, personalized marketing initiatives. Description Amazon Web Services Europe South (Spain, Italy and Portugal) is seeking a Senior Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for strategic enterprise customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through insight-led, personalized marketing initiatives. The ABM Manager will own the end-to-end strategy and execution of ABM programs, working backwards from customer needs to create data-driven, multi-channel engagements that accelerate pipeline and revenue growth. This role requires strong project management skills, analytical capabilities,
and the ability to influence and align cross-functional stakeholders including account teams, sales managers, and partner organizations. Key job responsibilities * Design and execute ABM campaigns (1:1, 1:few) aligned with area and general frameworks that drive measurable business impact * Partner with account teams to translate account priorities into insight-led marketing programs * Develop customer value propositions and orchestrate executive engagement programs that deepen relationships within target accounts * Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization * Execute multi-channel programs (events, digital) that deliver personalized account experiences * Collaborate with demand generation and partner marketing teams to ensure ABM programs integrate with broader go-to-market efforts * Track and report on program performance, using data to optimize and scale successful approaches * Drive operational
📌 Senior Marketing Manager, Strategic (Madrid)
🏢 Amazon Web Services (AWS)
📍 Madrid