ABOUT STRANDS

Strands is a leading fintech company, part of the CRIF Group, helping banks and financial institutions transform the way they engage with their customers through data-driven financial management and engagement solutions.

As digitalization, AI, and data continue to reshape the financial industry, our technology enables financial institutions to deliver more proactive, personalized, and intelligent banking experiences. Our solutions are powered by Artificial Intelligence and Machine Learning, giving our teams the opportunity to work at the forefront of financial innovation.

Since joining CRIF in 2020, we combine the agility and entrepreneurial spirit of a fintech with the strength and general reach of an international group. ?

If you are passionate about technology, financial services, and helping customers unlock real business value, join us in shaping the future of financial engagement.

ABOUT THE ROLE

We are looking for a dynamic, fast-learning, eager, and inspiring Strategic Value Advisor (Pre-Sales Consultant) to partner with financial institutions on their transformation journey. Acting as a trusted advisor throughout the sales cycle, you will engage with business and technical stakeholders, understand their objectives and challenges, and demonstrate how Strands' platforms can help drive customer engagement and measurable business outcomes.

The ideal candidate combines financial services expertise with a consultative mindset and a strong willingness to learn. They can quickly develop a solid understanding of Strands' solutions and effectively connect customer needs with platform capabilities, articulating both business value and technical relevance.

?️ You will be doing things like...

As a Strategic Value Advisor, you will act as a trusted partner to financial institutions throughout their transformation journey. Working closely with prospects, customers, Sales, and Delivery teams, you will identify client challenges, inspire new opportunities,



and demonstrate how Strands' platforms can support strategic objectives and create measurable business value. Through your ability to connect business needs with solution capabilities, you will play a key role in building customer confidence, driving engagement, and contributing to the acquisition of new customers and projects.

- Generate thought leadership content and actively contribute to webinars, industry events, and executive discussions, helping position Strands as a strategic partner in digital banking and financial wellness transformation.
- Advise prospects and customers on how data-driven engagement, personalization, and financial management solutions can support their business objectives and create measurable value.
- Support the entire sales cycle, from opportunity qualification and discovery to RFI/RFP responses, business case development, and commercial negotiations.
- Lead customer discovery sessions, value workshops, and solution design engagements, aligning business needs with Strands' capabilities and strategic vision.
- Understand customer priorities, challenges, and business requirements, identify key stakeholders, and help shape compelling value propositions that facilitate decision-making and accelerate the sales process.
- Collaborate with Sales, Product Management, and Marketing teams to continuously evolve sales collateral, value messaging, demos, and solution positioning.
- Capture customer feedback, market trends, and competitive insights, translating them into actionable recommendations for product evolution and go-to-market strategies.




- Nurture existing customer relationships by acting as a trusted advisor throughout the customer journey, helping identify new business opportunities that create value for our customers.

? You will be using your...
- Degree in Business, Economics, Marketing, Computer Science, or a related field.
- Proven experience in consulting, solution advisory, pre-sales, or digital transformation initiatives within the financial services, fintech, or digital banking industry.
- Strong understanding of fintech trends, AI-driven solutions, and data-driven innovation in the financial sector.
- Ability to engage with business and executive stakeholders, understand customer challenges, and translate them into compelling value propositions.
- Curiosity and aptitude to quickly acquire a solid understanding of technical concepts and solution capabilities in order to effectively communicate their business value.
- Excellent presentation, workshop facilitation, communication, and demo delivery skills.
- Excellent Spanish language skills, fluent English, and a good command of French.

Type of contract: Permanent

Annual gross salary starts from €40.000+MBO, with the final package depending on the candidate’s experience and fit with the role requirements.

? You'll love it because you will get...

- Competitive salary;
- Opportunities for professional growth and development;
- A collaborative and supportive work environment;
- Private healthcare insurance;
- Private life insurance;
- Free gym pass;
- Meal vouchers;
- Subscription to unlimited online training courses on Udemy;
- Flexible working hours;
- Snacks, fresh fruit, drinks, tea, coffee...
- Cutting-edge technologies;
- Hybrid working model;
- Company tech sessions;
- Summer and Winter parties;
- Language courses.

Don’t hesitate to apply even if you’re not sure you meet all the requirements — we would love to see your profile! ?

📌 Strategic Value Advisor (Barcelona)
🏢 Strands
📍 Barcelona