Japan Country Manager – Crypto Sports Betting & Online Casino
Location: Remote or office-based, depending on location
Remuneration: Competitive package + performance-based incentives
We are looking for an experienced Japan Country Manager to drive growth for an international crypto-focused sports betting and online casino brand.
This is a hands-on, commercially focused role with ownership of the Japanese market strategy, customer acquisition, VIP operations, retention and revenue growth. The idóneo candidate will have a strong understanding of the Japanese gaming market, an established local network and a proven track record of acquiring and monetizing players.
Responsibilities:
- Own the Japan market strategy, commercial roadmap and P&L;, with clear acquisition, revenue and profitability targets.
- Develop and scale customer acquisition channels, including affiliates, influencers/KOLs, streamers, communities, SEO, paid media and strategic partnerships.
- Build relationships and negotiate competitive CPA, revenue-share and hybrid deals with key local partners.




- Drive growth in FTDs, active players, GGR/NGR and LTV while optimizing acquisition costs and ROI.
- Oversee VIP operations, retention and reacquisition strategies, including reactivating dormant and high-value players.
- Work closely with CRM to improve conversion, retention and player lifetime value, ensuring promotions and VIP incentives deliver strong ROI.
- Define the brand's positioning for Japanese customers, ensuring campaigns, content and promotions are properly localized.
- Build and lead the local operation, recruiting talent as needed and collaborating with central marketing, product, payments, compliance and operations teams.

Requirements:
- Significant experience in Japan-facing online casino, sportsbook, crypto gaming or a closely related digital gaming business.
- Proven track record of scaling customer acquisition and generating revenue in the Japanese market.
- Experience managing VIP, retent

📌 Japan Country Manager (Madrid)
🏢 Recruiter4you
📍 Madrid