About Us
We are a integral consumer goods company specializing in innovative products for parents and children (www.Doona.com). As part of our European expansion, we are seeking a Sales Area Manager to join our growing team.
This role is key to ensuring sales growth and commercial performance of the following territories: Spain and Portugal

Key Responsibilities:
Sales Strategy & Business Development
• Deliver measurable sales growth and exceed revenue targets across markets.
• Identify, open, and activate new retail and online accounts to expand coverage.
• Develop country-specific action plans to drive market share and brand visibility.

In-Store & Online Strategy
• Negotiate strategic product placements to secure the best visibility and maximize sales potential.
• Implement POS materials and Visual Merchandising to guarantee a consistent brand image according to Marketing guidelines
• Ensure that online brand presence reflects the quality of our in-store execution

Product Knowledge & Account Management
• Build and maintain strong partnerships with key retailers




• Conduct regular sales reviews, joint business plans, and sell-out tracking
• Lead effective product trainings to enhance retail staff engagement, brand advocacy, and sell-out performance

Operational Management
• Develop annual sales budgets and forecasts for the assigned area.
• Analyze sales performance reports and provide management with strategic insights and recommendations.
• Represent the company at trade shows, networking events, and business meetings within the territory.

Requirements:
• Excellent negotiation, communication, and interpersonal skills.
• Strategic thinker with operational execution skills and results-driven approach.
• Fluent in Spanish and English (both written and spoken), additional languages such as Portuguese is an asset.

Work Arrangement
• Hybrid position based in Spain (Madrid or Barcelona)
• Position reports to Doona European Sales Manager
• Travel: travel is required to

📌 Sales Area Manager (Barcelona)
🏢 Doona
📍 Barcelona