SIX is strengthening its Marketing & Communications capabilities through a modern, integrated MarTech ecosystem. The MarTech Product Owner connects business priorities across Marketing, Sales and Digital with scalable platform solutions. The role owns the target architecture, integration design and roadmap across CRM, automation, web, data and consent technologies. Working with IT, Legal & Compliance and external partners, it ensures a governed, compliant and future-ready MarTech foundation.

What You Will Do • Own the MarTech target architecture and integration design across CRM, CDP, consent, automation, web, analytics and Databricks.
• Define and maintain the MarTech roadmap, including platform selection, rationalisation and onboarding.
• Steer vendors, agencies and system integrators, and manage service interfaces and SLAs with IT.
• Govern platform demand, standards and adjacent initiatives to ensure integration,



compliance and avoid duplication.
• Translate Marketing, Sales and Digital needs into scalable capabilities, including privacy-by-design consent and tracking solutions.

What You Bring • Proven experience as a MarTech architect, platform product owner or solution lead in a complex organisation.
• Strong knowledge of CRM, CDP, marketing automation, CMS/DAM, web analytics and integration patterns.
• Experience in platform selection, vendor and system-integrator management, onboarding and service delivery.
• Ability to combine business, technology, data, governance, consent and privacy-by-design requirements.
• Product-owner mindset with strong prioritisation, stakeholder alignment and experience translating AI use cases into platform requirements.

📌 MarTech Product Owner (Madrid)
🏢 Six
📍 Madrid