Team: Growth & Experiments Reports to: Head of Growth & Experiments Language: English & Spanish We’re looking for a CRM Lead to turn CRM into a true growth engine for Magnific - not just a communication channel. About Magnific Magnific is a integral leader in visual content and AI-powered creativity. Our mission is to democratize design and unlock creative potential at scale. With over 1 million monthly subscribers worldwide, we help individuals and enterprises create, scale and innovate with AI - and we’re at the center of a creative industry being reshaped in real time. The role This is a hands-on individual contributor role with end-to-end ownership of CRM: strategy, roadmap, execution and results. You’ll build lifecycle programs that move the metrics that matter - activation, conversion, retention and expansion - and use CRM as a continuous experimentation surface for hypotheses, tests, learning and iteration. * Own the CRM function end to end, from strategy and roadmap to execution, measurement and continuous improvement. * Design and run lifecycle programs across onboarding,



activation, conversion, retention and win-back. * Set clear success metrics tied to user value, revenue and growth - moving beyond opens and clicks. * Build actionable audience segments using behavioral, product and customer data. * Run a rigorous experimentation program across messaging, journeys and channels, including A/B tests and holdouts. * Use AI throughout the workflow - copy, creative, segmentation, analysis and automation - to increase speed, quality and personalization without adding unnecessary complexity. * Turn campaign and lifecycle performance into business insights and share learnings across the Growth team. * Partner with Product, Data, Design and Content to ship high-quality campaigns and in-product messaging. * Evolve our CRM stack, data flows and operating processes in collaboration with technical teams. What we’re looking for * 3+ years of hands-on experience in CRM, li

📌 CRM Lead (Madrid)
🏢 Magnific
📍 Madrid