Pp Enginy is a Barcelona-based startup on a mission to revolutionize how B2 B sales and prospecting teams operate. Our cutting-edge AI-driven lead generation technology empowers sales teams to focus on what truly matters: selling. By automating manual prospecting, we help optimize workflows, ensuring a predictable and scalable sales pipeline—no wasted time, just results. /pp After successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets. /pb Head of Marketing /bp After successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets. /ph3b About the role /b /h3p You will own Enginy's inbound engine end-to-end and be directly accountable for revenue. Your mission is to build and scale the channels, content, and conversion systems that will drive +€3 M New ARR in 2026, with CAC payback under 10 months. /pp This is a player‑coach role: senior enough to build the function and hire the team, hands‑on enough to execute the work yourself in the early phase. You'll think like a revenue owner, not a traditional marketer. /ph3 Revenue Funnel Ownership /h3ulli Be accountable for the numbers behind it: MQL → Demo 40%, Demo → Win 25%, pipeline coverage 3–4x, CAC payback 10 months /lili Drive strong weekly alignment with Sales on pipeline quality and conversion /lili Own funnel visibility, dashboards, and the analytical work behind every decision /li /ulh3 Demand Generation /h3ulli Build scalable inbound channels from zero: paid acquisition, SEO, retargeting and intent‑based campaigns, and founder‑led content /lili Go deep on 2–3 channels rather than spreading effort thin across everything /lili Run fast experimentation cycles and double down on what works /lili Own positioning, messaging, ICP,



and personas /lili Define clear differentiation vs competitors and help the market understand why Enginy wins /lili Own website messaging and core sales assets /li /ulh3 Website, Conversion Content /h3ulli Treat the website as a core revenue lever and own conversion across key pages and flows /lili Build strong bottom‑of‑funnel pages: product tours, use case pages, comparison pages, alternatives pages, case studies /lili Make content revenue‑driven, not fluffy — focused on supporting pipeline generation rather than awareness /li /ulh3 Team Building /h3ulli Build the marketing function in phases. Likely first hires: Performance and Content / PMM /lili Later hires: SEO, Design, Marketing Ops /lili Lead with strong 1:1s, direct and actionable feedback, and a real understanding of how to get the best out of different people /li /ulh3b About you /b /h3ulli Proven B2 B Saa S marketing experience, ideally having scaled inbound from 0 → €1–5 M ARR /lili Has opened channels from scratch and can clearly explain what worked, what didn’t, and why /lili Strong across demand generation, product marketing, funnel optimization, and conversion thinking /lili Player‑coach style: comes from lean teams and is comfortable executing, not just coordinating /lili Strong prioritization and judgment — knows what to say no to /lili Data‑driven mindset;

uses data to prioritize, not opinions /lili Strong enough to challenge ideas, including founder ideas,



when needed /lili Big plus: strong point of view on AI tools for marketing (content, video, automation, research, workflows) /li /ulh3b What we offer /b /h3ulli Competitive salary tailored to your experience. /lili Enticing performance bonuses that you won’t see anywhere else. /lili Versátil remuneration through Cobee. /lili Pension Plan through Arca. /lili Short Fridays all year round and extra days of vacation for your birthday and Geneversary. /lili Yearly Work From Home allowance (24 days for Customer Facing functions / 48 days for Product Engineering and Admin). /lili Full Work From Anywhere weeks during August End of the year. /lili A discount on a premium gym (with spa access) just a step away. /lili Free fresh fruit every day to help you care for your health. /lili Aticco office so you can work with stunning views—an inspiring and energizing workspace. /lili Continuous learning, including but not limited to mentoring, coaching, workshops, and opportunities to attend Saa S conferences. /lili Career growth opportunities, as we won't let your dedication and results go unnoticed. /lili Team gatherings and celebrations, because we love to build connections and celebrate achievements together. /lili A collaborative culture because we foster hard work, teamwork, transparency, and respect, encouraging open communication and a positive environment where your voice matters. /lili If you're not sure you meet 100% of the requirements — we still want to hear from you. /li /ulp Research shows that candidates from underrepresented groups often self-select out even when they're a strong match. If this role excites you and you believe you can make an impact at Enginy AI, we encourage you to apply. /p /p #J-18808-Ljbffr

📌 Head Of Marketing Barcelona
🏢 Enginy
📍 Barcelona