14 oct
|
Ravenpack
|
Marbella
14 oct
Ravenpack
Marbella
Pstrong About Us /strong /pp Raven Pack is revolutionizing how professionals in finance and beyond access, search, and act on public information through advanced generative AI, big data analytics, and now, developer-first APIs. With two decades of experience serving elite hedge funds, banks, and asset managers, we’re now launching a suite of next-gen Saa S and API products—including —that empower data scientists, analysts, and business leaders to move faster with deeper insight. /pp Join our team and help shape the next wave of intelligent financial infrastructure. /ppstrong Role Overview /strong /pp We are seeking astrong Senior Marketing Operations Specialist /strong to enhance the marketing operations team's impact and project velocity. This senior role is critical for optimizing our marketing technology stack, ensuring the integrity and usability of our marketing data, and streamlining key processes, directly impacting our ability to scale. This position requires strong hands on/technical skills, and the ability to collaborate seamlessly across multiple internal teams. /ppstrong Key Responsibilities: /strong /pp This role encompasses several key areas critical to the success of our marketing operations, ensuring our team is equipped with the right tools, data, and processes to excel: /pullistrong Marketing technology management: /strongullip Lead the configuration continuous optimization of our marketing technology platforms. /p /lilip Proactively troubleshoot technical issues, collaborating with Sales, IT, engineering,
and external vendors for timely resolution /p /li /ul /li /ulullistrong Marketing data governance and quality management: /strongullip Define enforce data standards, ensuring the accuracy, completeness, and cleanliness of marketing data across all systems, acting as a steward for marketing data integrity. /p /lilip Ensure seamless integration and robust data flow between our Mar Tech stack and Salesforce/other business systems. /p /li /ul /lilistrong Campaign operations support: /strongullip Manage and refine Inbound workflows, from the moment a lead is captured, through data enrichment, accurate assignment, and seamless handover to the sales team. /p /lilip Act as a first point of contact for the marketing team to identify, diagnose, and resolve any operational issues related to campaign deployment, tracking, or data flow. /p /li /ul /lilistrong Lead scoring and routing: /strongullip Design, and integrate a lead scoring model, presenting recommendations on fit/behavioral attributes, point values, and thresholds that align with sales readiness. /p /lilip Regularly audit the lead flow from marketing to sales, identifying bottlenecks or inefficiencies in the lead scoring and routing process, and recommend adjustments to improve sales acceptance. /p /li /ul /li /ulp. /ppstrong Minimum Qualifications:
/strong /pullistrong Experience: /strongullip3+ years Mar Tech Operations experience (platform configuration and optimization) /p /lilip Data governance and seamless system integration expertise. /p /lilip Deep understanding of inbound lead workflows including improving data quality, and streamlining complex processes. /p /lilip Experience within a fast-paced Saa S B2 B environment is essential. /p /li /ul /lilistrong Technical Skills: /strongullip Expert-level proficiency in managing and optimizing Salesforce for marketing. /p /lilip Extensive hands-on experience with leading marketing automation platforms, including advanced campaign management, lead scoring, segmentation, and automation rules. /p /lilip Strong working knowledge of Zapier with a proven ability to build, manage, and optimize complex multi-step Zaps for various integrations. /p /lilip Solid understanding of CRM data structures, marketing automation workflows, and database management principles. /p /lilip Proficiency in project management software (Jira or similar). /p /li /ul /li /ulpstrong Preferred Qualifications /strong /pullip Hands-on experience with customer engagement/lifecycle marketing platforms. /p /lilip Relevant certifications in technologies such as Salesforce, Pardot or Hub Spot. /p /lilip Familiarity with CDP, data warehousing concepts, ETL processes, and BI tools. /p /lilip Strong working knowledge of Zapier familiarity with low-code automation tools. /p /li /ulbri Departamento: Marketing /i #J-18808-Ljbffr
📌 Senior Marketing Operations Specialist (Marbella)
🏢 Ravenpack
📍 Marbella