14 oct
|
Magnera
|
Barcelona
Experteer Overview
In this role, you will lead brand strategy across a portfolio of brands and align with Sales to drive value propositions and business goals. You’ll execute integrated marketing plans, creating content and campaigns across multiple channels, while coordinating with external agencies. You will manage PR, digital marketing, collateral, product launches, and major events to support sales and customers. Expect to shape our go-to-market programs, optimize digital channels, and steward budgets for impactful campaigns. Join us to help Magnera tell powerful brand stories that accelerate growth and resilience.
Compensaciones / Incentivos
• Own and drive brand strategies across a portfolio of brands in close collaboration with Sales
• Develop and execute integrated marketing communication plans across channels
• Manage PR, advertising, digital marketing, and creative projects with external agencies
• Create marketing collateral with agencies (leaflets, brochures, presentations, advertisements, exhibition materials)
• Plan and execute product launches with compelling value propositions and go-to-market activities
• Lead planning and execution of trade shows, exhibitions, and events (booth design,
promotions, logistics)
• Implement and manage social media strategy and content development
• Update websites and marketing collateral databases for accuracy and accessibility
• Lead SEO and PPC initiatives with digital marketing agencies, monitor performance and optimize
• Develop, manage, and monitor brand marketing budgets
Responsabilidades
• Bachelor's or Master's degree in Marketing, Communications, Business, or related discipline
• Proven +5 years' experience in brand management, marketing communications, and campaign execution
• Proficiency in Canva and Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Strong project management skills with multiple stakeholders, agencies, and deadlines
• Experience with digital marketing channels: social media, SEO, PPC, and website content management
• Excellent written and verbal communication with attention to detail
• Willingness to travel up to 25% for trade shows and events
• Creative mindset with strong analytical and budget management capabilities
Requisitos principales
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📌 Brand Specialist Tubex, Terram & Geca-Tapes (Barcelona)
🏢 Magnera
📍 Barcelona