Overview WELCOME TO SITA At SITA, we keep airports moving, airlines flying smoothly, and borders open. Our technology and communication innovations power the success of the integral air travel industry. You'll find us in 95% of international airports, working closely with over 2,500 transportation and government clients. Each partnership brings unique challenges, and we thrive on delivering fresh solutions and cutting-edge tech to keep operations running like clockwork. ABOUT THE ROLE & THE TEAMAs a Head of Public Relations, this role requires someone who knows how to effectively communicate with the press and analyst community, particularly in high-pressure or crisis situations, in a way that strengthens SITA's reputation rather than simply managing it. The role owns SITA's earned media presence and its reputation among key external audiences that influence market perception, with a clear mandate to build strong relationships with the press and analysts, protect the company's reputation when under pressure,



and ensure the internal organization remains informed and aligned on external communications WHAT YOU WILL DOMedia relations Build and own SITA's relationships with aviation trade media, enterprise technology press, and relevant mainstream outlets.
Set the press calendar, govern content quality, and assess coverage based on narrative alignment and placement quality rather than volume. Recognize and leverage the commercial impact of analyst relationships on purchasing decisions.
Crisis communications You are the person who picks up the phone at 11pm. You maintain and activate a current crisis communications playbook, ensuring readiness for rapid and effective response. Lead spokesperson training and ensure timely, clear communication during reputational events. Internal communications Oversee internal communications, including employee messaging, leadership forums, and strategic initiatives, ensuring alignment across the organization.
You track reputation indicator

📌 Marketing, PR and Communications Manager (Barcelona)
🏢 Sita - Société Internationale De Télécommunications
📍 Barcelona