Why we will love youYou are a visionary product leader with a strong passion for customer‑centric marketing communication. You turn marketing technology trends into practical solutions that resonate with customers. If you thrive in agile environments and enjoy learning and growing, this is an opportunity to make a difference.
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You lead by example, live IKEA’s culture and values, and build strong relationships across the organisation. We are looking for an experienced Product Owner or Senior Product Owner with at least five years of leadership experience guiding and mentoring product professionals.
You can create a clear product vision, navigate complex challenges in Agile or DevOps environments, and use data to make sound decisions. You build strategic partnerships with technical innovators and business stakeholders to advance marketing and customer segmentation capabilities.
To succeed in this role, you’ll need
- Deep understanding of marketing & customer segmentation: Experience with marketing strategy, customer lifecycle management and demographic, psychographic and behavioural segmentation.
- Adobe Experience Platform expertise:
- Practical experience developing, managing or activating audiences and segments in Adobe Experience Platform. You know how customer data and insights become actionable segments for personalised marketing and customer experiences.
- Product vision & strategy:
- Ability to define a product vision and strategy aligned with business goals and customer needs. Experience working with Engineering, Data Analytics and Design in Agile ways of working, using tools such as Jira and Confluence.
- Stakeholder management:
- Strong communication and negotiation skills, with the ability to work effectively with marketing teams, data scientists, engineers, business partners and senior leaders.
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📌 Senior Product Owner (Madrid)
🏢 IKEA
📍 Madrid