We are currently looking for a Business Marketing Lead in Spain.
As a Business Marketing Lead, you will play a pivotal role in driving go-to-market strategies and elevating brand positioning across institutional and enterprise audiences. You will work closely with business development teams to design and execute high-impact co-marketing initiatives, partnerships, and campaigns. You will own key marketing assets, optimize performance through data‑driven insights, and build scalable marketing frameworks. Drive end-to-end execution of business marketing initiatives aligned with high-priority deals and partnerships

Identify and develop co-marketing opportunities, building and managing integrated campaign plans

Lead go-to-market activations with external partners, including co-branded campaigns, announcements, and events

Own and develop key marketing assets such as newsletters, sales materials, and positioning content for institutional audiences

Track performance metrics, evaluate campaign effectiveness, and optimize strategies based on data insights





Act as the main liaison between marketing and external partners to strengthen collaboration and outcomes

5+ years of experience in B2B growth marketing, product marketing, or ecosystem marketing within SaaS, emerging tech, or similar industries

~ Proven experience executing co-marketing programs and managing external partnerships

~ Strong ability to translate complex technical products into clear, compelling narratives for business audiences

~ Data-driven mindset with experience defining KPIs, tracking performance, and optimizing campaigns

~ Familiarity with AI tools and ability to leverage automation for marketing efficiency

~ Excellent communication and organizational skills, with the ability to manage global stakeholders

Opportunity to work on high-impact projects in a rapidly evolving technology space

Exposure to integral partnerships and innovative go-to-market strategies

Flexible and dynamic work culture su

📌 Marketing and Business Innovation Lead (Madrid)
🏢 Jobgether
📍 Madrid