Position Summary
The Global Strategic Marketing & Communication Specialist is responsible for defining and driving DECCO's global marketing and communication strategy, ensuring alignment between business objectives, brand positioning, and commercial growth priorities.
This role focuses on developing a consistent global narrative, strengthening DECCO's market positioning, and enabling effective communication across regions, products, and business functions. The position works closely with senior leadership, commercial teams, R&D;, and regional stakeholders to enhance brand visibility, support go-to-market strategies and reinforce DECCO's leadership within the post-harvest industry.
Key Responsibilities
Integral Marketing & Communication Strategy
Develop and implement DECCO's global marketing and communication strategy aligned with business objectives.
Define strategic communication priorities and annual marketing plans.
Support business growth initiatives through effective market positioning and value proposition development.
Monitor market trends, customer needs,
and industry developments to identify communication opportunities.
Brand, Content & Messaging Governance
Ensure consistency of brand identity, messaging, and communication standards across all regions.
Develop messaging frameworks and value propositions for products, solutions, and corporate initiatives.
Oversee the creation and distribution of strategic marketing content across multiple communication channels.
Maintain global brand guidelines and marketing assets.
Product, Innovation & R&D; Communication
Collaborate with Product Management and R&D; teams to communicate product innovations and technical developments.
Translate complex technical concepts into clear and compelling customer-focused messaging.
Support product launches through strategic communication plans and marketing materials.
Develop content that highlights DECCO's innovation capabilities and industry leadership.
Events, Sponsorships & Industry
📌 Global Strategic Marketing Communication Specialist Decco Ww (España)
🏢 Upl
📍 España