Position Overview You will be the connective tissue between data and commercial action across three insight domains: Customer insights: who our customers and prospects are, how they behave across the journey, what they need, and where we win or lose them – drawing on behavioral and transactional data as well as the voice-of-the-customer evidence compiled from our listening initiatives (NPS, surveys, interviews, reviews and service feedback). Product and portfolio insights: how our products and segments perform in the market, where demand is heading, and what the data says about portfolio gaps and opportunities. Market and competitor insights: how our market is evolving, what competitors are doing, and what it means for our positioning, pricing and go-to-market choices. What You Will Do Generate and share insights Analyze customer, campaign, web, channel, lead flow, content, product and competitor data to identify patterns, opportunities and risks, translating them into clear recommendations rather than raw numbers. Build and nurture a continuous insight flow for marketing, sales,



product marketing and commercial leadership: insight briefs, performance narratives, trend digests and competitor updates. Present findings to stakeholders in regular insight reviews and business meetings, using storytelling and visualization to make complex data understandable and persuasive. Own the “so what” of every analysis: a clear recommendation and its expected impact – the action itself is defined and owned by the receiving team. Act as a sparring partner for stakeholders, challenging assumptions and proactively bringing insights to teams before they ask for them. Customer and market listening Develop a consolidated view of customer segments, needs and behaviors across markets, combining CRM, campaign, web and sales data with the voice-of-the-customer evidence compiled from our listening initiatives (NPS, journey and feedback programs). Translate VoC findings into commercial implic

📌 Commercial Associate (España)
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📍 España