About the Role

We are looking for an experienced, commercially driven Business Development Manager to lead the acquisition of new clients and grow revenue through the sale of Microsoft, Salesforce and systems integration projects, as well as specialized technology resources and professional services.

The successful candidate will be a proactive hunter with a proven track record of opening new accounts, identifying client technology challenges and converting opportunities into long-term business relationships.

The candidate should be comfortable engaging with senior business and technology stakeholders and managing the complete sales lifecycle, from initial prospecting through to negotiation and contract signature. Aditionally, the candidate will Work closely with software vendors Microsoft and Salesforce to nurture the relationship, conduct business reviews with Account Executives, and generate opportunities through the vendor relationship.

Key Responsibilities

Business Development and New Client Acquisition:

- Identify, target and acquire new clients.
- Develop and execute a business development strategy focused on Microsoft, Salesforce and integration services.
- Build and maintain a strong pipeline of qualified opportunities.
- Generate new leads through networking, referrals, partner ecosystems, industry events, market research and proactive outreach.
- Leverage an existing network of contacts to create new commercial opportunities.
- Build relationships with C-level executives, CIOs, CTOs, IT Directors, Heads of Digital, CRM leaders, Data leaders and Procurement stakeholders.
- Develop account plans for priority prospects and strategic target accounts.
- Convert prospects into active clients and long-term commercial relationships.

Microsoft, Salesforce and Integration Solution Sales:

- Identify customer business challenges and position relevant Microsoft, Salesforce and integration solutions.
- Sell project-based services, consulting, implementation, support, managed services and specialized technology resources.
- Develop opportunities related to Salesforce technologies, including:
- Salesforce Sales Cloud, Service Cloud, Experience Cloud and Marketing Cloud;
- Salesforce platform development and managed services;
- CRM optimization,



transformation and adoption initiatives;
- Salesforce integration, migration and enhancement projects.
- Understand the customer’s current technology landscape and identify opportunities to connect business needs with appropriate solutions and delivery capabilities.
- Work closely with pre-sales, architects, consultants and delivery teams to shape compelling and commercially viable proposals.
- Translate customer requirements into clear value propositions, statements of work and commercial proposals.
- Prepare and deliver client presentations, solution overviews, proposals and sales pitches.
- Manage pricing discussions, commercial negotiations and contract terms through to closure.
- Identify cross-selling and upselling opportunities between consulting projects, implementation services and technology resources.

Client and Stakeholder Management:

- Establish trusted relationships with new and existing clients.
- Act as the primary commercial contact throughout the sales process.
- Understand client priorities, transformation plans, technology roadmaps and future resourcing needs.
- Maintain regular contact with key stakeholders and decision-makers.
- Manage client expectations and ensure a smooth transition from sales to delivery after contract award.
- Identify account expansion opportunities while maintaining a strong focus on new business acquisition.
- Support client satisfaction, renewals and long-term relationship development.

Skills and Experience Required:

- More than 5 years of experience in business development, IT sales, technology consulting sales, professional services sales or technology recruitment/staff augmentation sales.
- Proven success in winning new clients and generating new business in the IT services market.
- Demonstrable experience selling one or more of the following:
- Microsoft solutions and services;
- Salesforce solutions and services;




- Systems integration and API-led connectivity projects;
- Cloud, data, CRM or digital transformation projects;
- Technology consulting and professional services;
- IT staff augmentation or specialist technology resources.
- Experience managing the full sales cycle, from lead generation and qualification to proposal development, commercial negotiation and contract signature.
- Strong experience engaging with senior business and technology stakeholders.
- Experience managing complex, multi-stakeholder sales cycles.
- Experience developing commercial proposals, statements of work and client presentations.
- Ability to understand technical concepts and communicate their business value clearly to non-technical decision-makers.
- Experience negotiating commercial agreements, rates, project scopes and contracts.
- High level of written and spoken English.

Commercial Profile:

The successful candidate will be:

- Strongly hunter-oriented, with a clear focus on opening new accounts.
- Proactive, self-motivated and comfortable generating opportunities independently.
- Target-driven, commercially ambitious and results-oriented.
- Able to identify, qualify and prioritize genuine business opportunities.
- Persistent and resilient when managing complex or lengthy sales cycles.
- Comfortable building relationships from scratch with senior stakeholders.
- Able to connect client business challenges with Microsoft, Salesforce, integration and resourcing solutions.
- Confident working in collaboration with technical, delivery, recruitment and leadership teams.

Personal attitudes:

The successful candidate will be:

- A natural relationship builder and trusted advisor.
- Confident when engaging with senior business and technology stakeholders.
- Highly proactive, autonomous and accountable.
- Resilient, persistent and comfortable working in a target-driven environment.
- Commercially minded, pragmatic and solutions-focused.
- An excellent communicator, both verbally and in writing.
- Curious about technology, digital transformation and emerging market trends.
- A collaborative team player who works effectively across sales, pre-sales, delivery and recruitment functions.

📌 Business Development Manager – Microsoft, Salesforce & Integration Services (Madrid)
🏢 Magellan
📍 Madrid