Experteer Overview

Lea el resumen de esta ocasión para comprender qué habilidades, incluidas las habilidades interpersonales relevantes y el dominio de paquetes de software, se requieren.

In this role you shape and scale strategic product areas at Factorial, owning go-to-market strategies for new launches and guiding cross-functional alignment. You’ll partner with Product, Sales, Marketing and Brand to drive impact, ROI and growth across our expanding portfolio. The role combines strategic and hands-on work, offering exposure to international markets and opportunities to influence pricing, positioning and messaging.

This is a mission-driven role where your ideas and leadership help transform how we bring products to customers.

Compensaciones / Beneficios

- Own GTM strategies for new product launches, from concept to forecasting impact
- Coordinate with Product, Sales, Marketing, Finance, Partners and agencies to align launch plans and timelines
- Drive project management for GTM campaigns to meet deadlines and achieve business results
- Ensure brand-consistent, accurate messaging across ads, freebies, reports and product positioning
- Conduct competitive and customer research through interviews, surveys and data analysis
- Create product assets and sales materials (pitch decks, landing pages, battlecards)
- Collaborate with product teams on roadmaps using market and customer insights
- Facilitate internal product trainings with Presales for value,



use cases and differentiators
- Produce public product updates changelog for clients
- Analyze data to identify growth opportunities and inform product strategy
- Develop marketing briefs and scripts for product presentations and videos
- Work with Brand on product assets, including videos and motions
- Define pricing and packaging proposals with Product for new and existing products
- Gather customer stories and case studies with Customer Marketing to reinforce narratives
- Balance strategic planning with hands-on execution across the day-to-day

Responsabilidades

- 5+ years in SaaS Product Marketing (ideally B2B) with proven product launches
- Experience managing large, multi-stakeholder projects and GTM campaigns
- Business-driven xugodme with ability to analyze data for growth opportunities
- Strong communication and storytelling abilities
- Versatile, generalist with product, marketing and business skills
- Attention to detail and commitment to high-quality outputs
- Expertise in competitive intelligence and voice of the customer
- Curious, adaptable, proactive mindset
- Fluency in English plus one of French, German, Spanish, Italian or Portuguese (native or C2)

Requisitos principales

- Competitive ESOP plan
- Alan private health insurance
- Wellhub fitness and wellness benefits
- Cobee expense management
- Language classes
- Breakfast and organic fruit in the office

📌 Senior Product Marketing Manager (Barcelona)
🏢 Factorial Hr
📍 Barcelona