OverviewWELCOME TO SITA At SITA, we keep airports moving, airlines flying smoothly, and borders open. Our technology and communication innovations power the success of the global air travel industry.You’ll find us in 95% of international airports, working closely with over 2,500 transportation and government clients. Each partnership brings unique challenges, and we thrive on delivering fresh solutions and cutting-edge tech to keep operations running like clockwork. ABOUT THE ROLE & THE TEAMAs a Head of Public Relations, this role requires someone who knows how to effectively communicate with the press and analyst community, particularly in high-pressure or crisis situations, in a way that strengthens SITA’s reputation rather than simply managing it. Set the press calendar, govern content quality, and assess coverage based on narrative alignment and placement quality rather than volume.Recognize and leverage the commercial impact of analyst relationships on purchasing decisions.Crisis communications You are the person who picks up the phone at 11pm. You maintain and activate a current crisis communications playbook, ensuring readiness for rapid and effective response.Lead spokesperson training and ensure timely, clear communication during reputational events.Internal communications Oversee internal communications, including employee messaging, leadership forums, and strategic initiatives, ensuring alignment across the organization.You track reputation indicators deliberately (media sentiment, analyst positioning, share of voice against competitors) and you use that data to make decisions.The crisis playbook exists, has been tested, and the spokespeople have been trained. Internal communications is operating to a calendar rather than reacting to events.In year two,



success means SITA is a source journalists turn to when they are writing about aviation technology trends, not just a vendor who issues press releases. The internal organization feels informed and connected to where the company is going.QualificationsWHO YOU AREA PR specialist with deep experience in earned media, analyst relations, and crisis communications in a B2B environment. Experienced in operating within a general, matrixed organization, maintaining high standards across diverse stakeholders.EXPERIENCESignificant PR experience in B2B technology or a similarly complex industry 10+ years in public relations, including senior-level responsibility owning press relationships Established relationships with senior journalists in specialist trade media and strong understanding of B2B technology press dynamics Experience managing or contributing to an analyst relations program Proven experience handling crisis communications, with demonstrated effectiveness under pressure Experience leading a small team, with solid people management capabilities in a communications environment Strong writing skills in English at a publication-ready standard (non-negotiable) Experience in aviation, travel, or transportation technology is an advantage; Check out our core benefits, enabling our people across the globe: ð¡ Flex Week: Work from home up to 2 days/week (depending on the needs of your team and your customers) Flex Day: Shape your workday to suit your life and your plans. ð Flex-Location: Take up to 30 days a year to work from any location in the world. Level up your skills with our training platforms, including LinkedIn Learning! ð Competitive Benefits: Access competitive benefits tailored to the local market and your employment status. In support of our Employment Equity Program, women, aboriginal people, members of visible minorities, and/or persons with disabilities are encouraged to apply and self-identify in the application process.

📌 Head of Public Relations (Barcelona)
🏢 Sita - Société Internationale De Télécommunications
📍 Barcelona