Digital Marketing Specialist (Mijas)

Digital Marketing Specialist (Mijas)

13 oct
|
Zoco Home
|
Mijas

13 oct

Zoco Home

Mijas

Job Overview
We are looking for an experienced, creative and results-driven Digital Marketing Specialist to join the Zoco Home team.

This is a mid-to-senior-level role for a marketing professional with strong expertise in online marketing, performance marketing and digital growth. The idóneo candidate combines a data-driven mindset with creative thinking, taking ownership of campaigns and identifying new opportunities to grow our brand, increase qualified traffic and drive e-commerce sales.

You should have a strong hands-on understanding of Paid Media (Meta Ads and Google Ads), SEO and GEO (Generative Engine Optimization), alongside experience in e-commerce and digital content creation. We are looking for someone who can move confidently between strategy and execution, using data, creativity and emerging digital trends to deliver measurable results.

Fluency in both English and Spanish is essential to communicate effectively with our international audience.
You will work closely with our design, sales and e-commerce teams to strengthen our digital presence,



improve marketing performance and bring the Zoco Home brand to life across online channels.

Key Responsibilities
• Online Marketing Strategy: Plan, execute and optimize integrated digital marketing campaigns to increase brand awareness, qualified traffic, engagement and sales.
• Paid Media & Performance Marketing: Manage and optimize Meta Ads, Google Ads, remarketing and other relevant paid channels, ensuring efficient budget allocation and measurable returns.
• SEO & GEO: Develop and implement SEO strategies to improve organic visibility, keyword rankings and qualified traffic. Explore and implement GEO (Generative Engine Optimization) strategies to strengthen Zoco Home's visibility across AI-powered search and discovery platforms.
• Creative Content & Copywriting: Develop engaging concepts, compelling copy and creative assets for digital campaigns, newsletters, social media and advertising, ensuring consisten

📌 Digital Marketing Specialist (Mijas)
🏢 Zoco Home
📍 Mijas

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