CapsLock builds exceptional marketing solutions for large partners in the home improvement industry. We don’t just advertise our clients’ products or services - we build long-term marketing solutions within the context of permanent partnerships.
Your starting focus is the Media Buyer Automation Platform — the rules engine, pacing logic, spend controls, alerting, and workflow tooling that let a small team of buyers manage budgets that would otherwise require significantly more headcount. From there, your scope extends across the internal tools that support the wider acquisition engine: marketing automation, reporting and analytics workflows, creative operations, and the new tooling we build as the business shifts. You will report to the Head of Product and work daily with Engineering, Data, Media Buying, Creative, and Operations.

Take on additional internal products as the portfolio grows, sequencing work across marketing automation, reporting and analytics, creative operations, cross-platform account management, and data reconciliation while maintaining focus on the core platform.




Work closely with media buyers to understand their workflows and translate their operational needs into reliable automation for budget pacing, anomaly alerts, spend guardrails, bulk actions, and approval flows.
Identify manual processes that are consuming capacity across the business and evaluate whether they should be automated through internal development, external solutions, or left unchanged.
Product Development & Delivery
Define and track meaningful product metrics, ensuring they are properly instrumented and visible, while partnering with Data on event taxonomy, attribution challenges, and measurement trade-offs.
Run experiments and staged rollouts to validate changes, particularly for functionality that affects advertising spend, before deploying them across full budgets.
Continuously evaluate and iterate on products based on performance data, user feedback, and evolving business n

📌 Productmanager fulltime (Madrid)
🏢 CapsLock
📍 Madrid