This is a fully remote freelance opportunity focused on driving and optimizing paid media performance for the UK market. You'll manage campaigns across Search, Social, and Native advertising channels, with a strong focus on CPL, volume, lead quality, and ROI. You'll have ownership of campaign performance while working closely with international specialists across Account Management, Data, CRO, and UX. It's an adecuado environment for a data-driven performance marketer who enjoys fast iterations, clear KPIs, and outcome-focused collaboration.
Manage, monitor, and continuously optimize paid media campaigns across Google Ads, Microsoft Ads, Meta Ads, and Native platforms such as Taboola and Outbrain.
Own key performance indicators including cost per lead (CPL), lead volume, lead quality, and ROI.
Analyze campaign performance and identify opportunities to improve efficiency, scalability, targeting, and conversion outcomes.
Work closely with international Account Management, Data, CRO, and UX teams to ensure effective end-to-end campaign delivery.
Challenge existing campaign setups and proactively recommend new strategies, tests, and optimization opportunities.
3+ years of hands-on experience managing and optimizing Paid Media campaigns across Search, Social, and/or Native channels.
Strong practical expertise in Google Ads; experience with Microsoft Ads and Meta Ads is highly desirable.
Strong analytical and data-driven mindset, with the ability to connect campaign metrics to broader commercial outcomes.
Comfortable working in lead-generation environments where performance, efficiency, and lead quality are key priorities.
Native-level English or high English proficiency, with confidence working in an international environment.
Availability to work remotely from Europe, ideally within approximately ±2 hours of the France time zone.
Fully remote freelance position, with the flexibility to work from anywhere in Europe within the required time-zone range.
Competitive freelance
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