Описание:Rover connects pet parents with trusted pet care across the U.S., Canada, Europe, and Australia. The company builds safe, personalized experiences tailored to the needs of each pet.Задачи:Guide bidding and investment across brands by evaluating spend allocation, marginal returns, customer lifetime value, and paybackHelp SEM teams assess cross-brand cannibalization and identify where additional spend generates incremental growthDesign and analyze channel tests, geo-split experiments, and multibrand tests; select methods, assess statistical power and uncertainty, and turn results into recommendationsDiagnose changes in acquisition cost, conversion, and return on ad spend; translate auction dynamics, customer behavior, and marketplace conditions into actionable recommendationsReconcile platform and internal measurement, distinguish attributed results from incremental growth, and build trusted dashboardsPartner with engineering and Data Science on data quality, conversion signals, and customer-value inputsOwn the SEM analytics roadmap, identify important questions, challenge assumptions, and prioritize by business impactBuild learning agendas for different markets and lead stakeholders toward evidence-based decisions with clear trade-offsMentor analysts, review SQL and analytical methods, and develop reusable tools and documentationBalance statistical rigor with business needsТребования:6+ Years of analytics experience, with a track record of turning complex analysis into business decisions and measurable outcomesAdvanced SQL and strong statistical analysis skills in Python or R,



including reviewing others' code and collaborating with engineering on data modelsProven experimental design and A/B testing experience, including applying causal inference or geo-based methods and explaining their limitationsExperience independently leading large analytical initiatives, managing stakeholder expectations and timelines, and influencing strategy across functionsClear communication with technical and non-technical audiences and ability to shape compelling data narratives through analysis and data visualizationБудет плюсом: understanding of marketing attribution and acquisition economics, including CAC, LTV, ROAS, and payback; experience with multibrand businesses, international markets, or a two-sided marketplace; experience with MMM, customer LTV modeling, or dbt; experience using AI tooling for routine work and checking reasoning, with the ability to explain and defend every line of analysisУсловия:Long-term incentive plan with a company performance-based cash payoutPension plan and private medical insurance25 Days PTOMeal allowance and versátil compensation plan for transport and nurseryGym membership €450 To cover costs associated with pet adoption Annual €150 wellness reimbursementFlexible work hours; occasional presence at certain times may be needed, with flexibility in managing workload and time overallSnacks and fresh fruit in the kitchenRegular team activities, events, and game nightsDog-friendly officeTwo office days per week (Mondays and Thursdays)Must be based in Barcelona or willing to relocateFirst-year salary range in the greater Barcelona area is €61,858 - €75,163. Long-term incentive plan and benefits are offered to full-time employees#J-18808-Ljbffr

📌 Data Analyst In Sem (Madrid)
🏢 Rover.Com
📍 Madrid