Experteer Overview In this role you will own and optimize the CRM-driven growth engine for Factorial’s Global Expansion, building processes and journeys from the ground up to scale across new markets. You’ll partner with Direct Sales and Partnerships to automate workflows, segment audiences, and tie CRM activity to pipeline and revenue. Expect hands-on work with HubSpot, data-driven experimentation, and close collaboration with cross-functional teams to turn ideas into scalable growth. Your impact lies in turning learnings into repeatable, efficient growth motions that unlock new markets.

Compensaciones / Ventajas • Own lead lifecycle and nurture strategies from first touch to sales opportunity and beyond • Build and optimize workflows, automations, lists, campaigns, and other CRM assets for scalable execution • Identify manual processes and automate them using technology, AI, and CRM solutions • Design segmentation and targeting strategies based on ICP, market maturity, buyer behavior, source, channel, and priorities • Create new processes from scratch when no playbook exists and scale successful experiments • Track and analyze CRM performance,



linking activities to pipeline and revenue outcomes • Continuously experiment and optimize campaigns, automations, and customer journeys based on data and learnings

Responsabilidades • 2-4 years of experience in CRM, Growth Marketing, Lifecycle Marketing, Marketing Operations, Revenue Operations or similar • Strong HubSpot experience: Workflows, Lists, Emails, Campaigns, Properties, Reports, Deal Management, CRM automation • Builder mindset; able to create processes where none exist • Growth mindset with focus on funnels and turning data into actions • Tech-savvy and AI-curious; explore tools to automate and improve workflows • Comfort with data/metrics; KPI definition and understanding CRM contribution to revenue • Excellent communication and collaboration; able to align stakeholders around new processes • Hands-on, pragmatic, and willing to troubleshoot CRM issues independently • Proactive, adaptable to changing markets

Requisitos principales • High growth environment • Multicultural team • Wellhub benefits (gym, pools, classes) • Language classes • Breakfast in the office and fruit • Pet-friendly office

📌 CRM & Growth Specialist - Global Expansion (Barcelona)
🏢 Factorial Hr
📍 Barcelona