Gong is looking for a Senior Director of Growth Marketing to lead our Organic, Paid Media, and Paid Search functionsThis is a pipeline generation role first: you'll own the strategy and results across our paid and owned channels, and you'll be measured on the pipeline and revenue those channels produceWhat's changed is how that pipeline gets built. Buyers increasingly discover and shortlist vendors through content, AI-driven search, and channels well outside a traditional demand generation funnel, so we want a leader who treats earning attention there as a direct driver of pipeline, not a separate initiative running alongside itThat means bringing a creator's instincts to this work alongside the instincts of a traditional growth leader: a real point of view on what earns attention today, hands-on experience building it, and enough range across organic, paid, and web channels to know where to place the betThis is fundamentally a leadership role, not an individual-contributor one.



But we've found that leaders who've done the work themselves are better at coaching a team to do it wellPaid Search — our largest growth investment, and the channel with the most existing operational maturityPaid Media — LinkedIn, Display (via Demandbase), and YouTube, roughly equal in weight to each other and collectively comparable in size to Paid SearchOrganic & AI Search — SEO, plus AEO/GEO (answer- and generative-engine optimization): owning our visibility, citation rate, and share of voice inside AI answers (ChatGPT, Anthropic, Google AI Overviews/AI Mode, Copilot, Gemini) as buyers increasingly research and shortlist vendors there before they ever reach our siteEarned channel influence — Reddit, YouTube, Wikipedia, analyst platforms like Gartner, and other sources that shape how AI engines and buyers perceive Gong; you won't own executionhere, but you'll partner closely with the teams who do (PR, AR, Social) to make sure our presence there is deliberateWebsite partnership — you'll sha

📌 Senior Director Of Growth Marketing (Gerona)
🏢 Gong
📍 Gerona