Own category, shopper, and channel insights , translating data into actionable recommendations that drive growth, profitability, and competitive advantage.
Develop and execute channel-specific growth strategies , combining Category Management, Shopper Insights, and Revenue Growth Management principles.
Drive portfolio, pricing, promotion, and assortment optimization , identifying opportunities to accelerate revenue, improve margins, and maximize category performance.
Partner with Sales and Marketing to shape innovation and go-to-market plans , building compelling category and selling stories tailored to customer and channel needs.
Monitor commercial performance and execution , ensuring strategic initiatives deliver expected results and proactively identifying improvement opportunities.
Lead and develop a team of Category & Revenue Growth professionals , setting priorities, building capabilities, and fostering a high-performance culture. Your Tasks
Own category, shopper, and channel insights , translating data into actionable recommendations that drive growth, profitability, and competitive advantage.
Develop and execute channel-specific growth strategies , combining Category Management, Shopper Insights, and Revenue Growth Management principles.
Drive portfolio, pricing, promotion, and assortment optimization , identifying opportunities to accelerate revenue,



improve margins, and maximize category performance.
Partner with Sales and Marketing to shape innovation and go-to-market plans , building compelling category and selling stories tailored to customer and channel needs.
Monitor commercial performance and execution , ensuring strategic initiatives deliver expected results and proactively identifying improvement opportunities.
Lead and develop a team of Category & Revenue Growth professionals , setting priorities, building capabilities, and fostering a high-performance culture.
Your Profile
~3-5 years of experience in Revenue Growth Management, Category Management or Commercial Strategy , preferably within FMCG.
~ Strong understanding of RGM levers (pricing, promotions, assortment, mix) and their application to profitable growth strategies.
~ Experience leveraging category, shopper and market insights to identify growth opportunities and shape go-to-market strategies.
~ Previous people leadership experience and the ability to drive results through cross-functional teams.
~ Strong analytical and strategic thinking , with the ability to translate complex data and shopper insights into clear, actionable business recommendations.
~ Fluent in English and Spanish .

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📌 Category Management Executive (Madrid)
🏢 Beiersdorf
📍 Madrid