Channel Partner Manager — VSN Arena owns the recruitment, onboarding, enablement, and ongoing performance management of resellers, system integrators, and technology alliances that take VSN Arena to market across the United States, Canada, Mexico, Spain, Italy, France, Germany, and the United Kingdom.
This role is the commercial engine behind our indirect channel for Arena: building a productive partner network, driving partner-sourced ARR, and ensuring every partner is equipped to sell, demonstrate, and deliver Arena successfully.
The Channel Partner Manager works closely with the Sales, Pre-Sales, and Customer Engagement teams to ensure tight alignment between direct and indirect motions.
Here is a little window into our company: About VSN and Woody Technologies VSN (Video Stream Networks, S.L.) and Woody Technologies form a unified commercial organisation building software for the broadcast, media, and live sports industries. Our portfolio spans content management, AI-powered media intelligence, live sports production, and creative automation, deployed by leading broadcasters, sports federations, and content owners worldwide. VSN Arena is our flagship live sports and event production platform, designed for clubs, leagues, federations, and broadcasters who need to capture, produce, and distribute live action with broadcast-grade quality and operational simplicity. As Arena adoption accelerates across the US, Europe, and Latin America, we are scaling the channel ecosystem that supports its commercial reach.
The successful candidate will be based anywhere in Spain, working in a remote work model with a requirement to travel to our office in Barcelona on a regular basis!
Partner Recruitment and Network Development

Identify, qualify, and recruit Channel Partners across the US, Canada, Mexico, Spain, Italy, France, Germany, and the UK, with a profile aligned to live sports, broadcast SI,



and media technology distribution
Negotiate partner agreements, commercial terms, margin structures, and tier criteria in line with VSN's standard partner programme
Maintain an active partner pipeline in HubSpot CRM with clear stages, next steps, and forecasted activation dates
Lead the onboarding journey for every newly signed partner: contract execution, portal access, branding kit, sales playbook, and pricing reference
Define and run the VSN Arena partner certification path covering Sales Certification (positioning, pricing, competitive) and Technical Certification (demo, deployment basics, support escalation)
Coordinate with Pre-Sales to deliver hands-on Arena demo training and reference architectures
co-sell on Tier-1 deals alongside direct Sales and Pre-Sales
Identify and unblock deals where pricing, technical fit, or commercial terms are slowing partner-led opportunities
Partner Performance Management

Hold Quarterly Business Reviews (QBRs) with all Tier-1 and Tier-2 partners covering pipeline, certifications, joint marketing, and customer satisfaction
Maintain a partner scorecard tracking activation rate, ARR contribution, certification status, and renewal performance
Build joint marketing plans (webinars, regional events, co-branded content, trade show presence) with each strategic partner
Coordinate with Marketing to produce localised partner enablement content across English, Spanish, French, Italian, and German markets where required




Partner closely with the Sales Lead and US GTM Lead to ensure clean rules of engagement between direct and indirect motions, including deal registration and territory protection
Work with Pre-Sales (under the Head of Pre-Sales) to schedule technical enablement, joint demos, and proofs-of-concept for partner deals
5+ years of channel sales, partner management, or alliances experience selling B2B SaaS or media technology
~ Direct experience in at least one of: broadcast technology, live sports production, media asset management, or video infrastructure
~ Strong commercial fluency: partner economics, margin structures, deal registration, and rules of engagement
~ Native or near-native English plus working proficiency in at least one of Spanish, French, Italian, or German
~ Comfort with HubSpot CRM (or equivalent) for pipeline management, partner records, and forecasting
~ Existing relationships with broadcast and sports SI/reseller networks across the US, EU, or LATAM
Spanish-headquartered company or multilingual commercial team experience
Builder mindset — comfortable shaping a partner network from a partial baseline rather than maintaining a finished one
Skilled relationship operator who can hold partners to clear performance standards while keeping the relationship strong
A pivotal commercial role inside a fast-moving, AI-forward media technology group with a clear product roadmap (Arena, Explorer+, VSNext.Competitive base salary plus a partner-performance variable plan tied to signed and activated partners and partner-sourced ARR
A multilingual, multinational team operating across Spain, Italy, France, Germany, the UK, the US, Canada, and Mexico
If you're a Channel Partner Manager, ready to take on this exciting challenge, we’d love to hear from you!

📌 Channel Business Manager (España)
🏢 VSN (Video Stream Networks)
📍 España