MotoGP is entering a defining new era. The championship has the opportunity to grow its integral audience, deepen its cultural relevance and establish itself as one of the most compelling sports and entertainment brands in the world.
The Consumer Communications Manager will help take MotoGP beyond specialist motorsport media and into the conversations shaping global sport, entertainment and culture. You will build awareness and relevance among new audiences by earning meaningful coverage across mainstream sport, lifestyle, entertainment and cultural media in priority markets.
This is a hands-on, opportunity-spotting role for a well-connected communications professional who can create momentum from day one. You will originate and sell stories yourself, bring the right agencies into play, and work across campaigns, riders, creators, activations and brand partnerships to make MotoGP increasingly difficult to overlook.
Key Responsibilities
Consumer Communications Strategy
- Create and deliver the annual consumer communications strategy, aligned with brand,



regional and audience-growth priorities
- Build a proactive pipeline of stories around riders, creators, culture, technology, lifestyle, entertainment, activations and fan experience
- Define the media, narratives and moments that can take MotoGP beyond specialist motorsport audiences
- Appoint and lead relevant agencies where they add value, while remaining personally accountable for relationships, ideas, pitching and results

Media Relationships & Storytelling
- Bring established relationships across mainstream sport, lifestyle, entertainment, culture and consumer media into play from day one
- Create and deliver compelling pitches, press materials, briefings and media experiences tailored to different outlets and audiences
- Generate meaningful non-endemic coverage around races, campaigns, activations, brand partnerships, creators and major launches
- Spot opportunities quickly and turn the wider media and cultural a

📌 Consumer Communications Manager, MotoGP (Madrid)
🏢 MotoGP Group
📍 Madrid