Full-time | Remote or Hybrid in BarcelonaABOUT ZABÓNZabón is one of the fastest-growing DTC natural cleaning brands in Spain, trusted by hundreds of thousands of customers looking for healthier and more sustainable ways to clean their homes.We're looking for aPerformance Creative Strategistto join our fast-moving team and play a key role in shaping the ideas behind our paid social advertising.You'll work closely with the founder and wider creative team, with real responsibility for developing concepts, angles, hooks and scripts that make people stop scrolling and drive performance.The role can befully remote or hybrid from Barcelona. We're prioritizing finding the right person over a specific location.THE ROLEWe're looking for someone who isextremely creative, commercially minded and full of ideas .You'll help shape our paid creative from initial concept through to scripts, creator briefs, iterations and performance learnings.You'll develop ideas across UGC, creator content, founder-led ads, product demonstrations, whitelisting ads and other performance formats.We want someone who is constantly thinking:"What should we test next?"WHAT YOU'LL DODevelop newad concepts, angles, hooks and scriptsTake a leading role in creative ideation alongside the founder and teamWrite and develop UGC, creator-led, founder-led and product-focused ads Create concepts forwhitelisting / partnership adsResearch competitors, trends, customer reviews, comments and conversations to uncover new anglesTurn customer problems, objections and motivations into strong advertising ideasReview creative performance and use learnings to shape new testsContribute ideas for launches,



seasonal campaigns and new productsStay up to date with what's working acrossMeta, TikTok and the wider DTC creative spaceWHO WE'RE LOOKING FORYou should be able to look at one product and find20 completely different ways to sell it .We're looking for someone who:Has2-3+ years of experiencein performance creative, paid social creative strategy or a closely related roleExperience withDTC consumer brands in sustainability, natural products, wellness, beauty, home care, personal care or similar categoriesIs excellent at coming up withcreative concepts, hooks and anglesIs a strong scriptwriter with an instinct for natural, conversational contentUnderstands what drives performance, not just what looks goodIs very familiar withMeta advertising, UGC and creator-led adsHas experience developingwhitelisting / partnership ad conceptsIs comfortable working in a small team and taking real responsibilityIs AI-nativeIs fluent inEnglish and SpanishExperience with brands that combinestrong aesthetics, sustainability and performance marketingis a big plus.We care much more about thequality of your ideas and the work you've actually createdthan having the perfect CV.THE PACKAGEFull-time roleFully remote or hybrid in BarcelonaVery competitive salary based on experienceWork MacBookZabón product allowanceLearning and development budgetHigh creative responsibility within a small, ambitious teamThe opportunity to work closely with the founder and have a real influence on what Zabón creates nextThis isn't the right role for someone who simply wants to execute briefs or make content that looks nice.If your brain naturally generateshooks, concepts and ad ideas all day long, we'd love to hear from you.#J-18808-Ljbffr

📌 Performance Creative Strategist (Barcelona)
🏢 Zabón
📍 Barcelona