The Role
You'll run our paid media on Meta and manage our US launch and scaling from the start. That means planning, launch, optimization and scaling. Experience with Google and YouTube is a plus. You'll own the numbers, keep creative testing moving and turn data into clear next steps. This isn't a "set it and forget it" job: you'll be in the ad accounts every day. The role starts part-time and can grow into a full-time position with room for career growth as the brand scales.
What You'll Do
- Plan, launch, manage and scale campaigns on Meta (Facebook and Instagram), starting with our US launch
- Own budgets, pacing and bidding to hit ROAS, CPA and revenue targets
- Build and refine audiences: prospecting, retargeting, lookalikes and broad
- Run a steady creative testing process (hooks, angles, formats, UGC, statics) and brief the creative team on what to make next
- Watch performance daily, kill losing ads fast and scale the winners
- Work with the team to keep tracking accurate (Pixel, Conversions API, GA4, UTMs)
- Send clear weekly reports: what happened,
why it happened and what you'll do next
- Stay current on Meta platform changes, ad policies and new ad formats
What You Bring (Must-Haves)
- 2–3+ years of hands-on media buying on Meta Ads, including campaigns you built and managed yourself
- Experience running ads for supplement brands, including working within Meta's health and supplement ad policies
- Experience managing high budgets (at least [$X/month] in ad spend), with results you can show us
- Experience launching and scaling ad accounts from the beginning, not only managing accounts that were already running
- A direct-response or performance marketing background (e-commerce/DTC preferred), with a solid grasp of ROAS, CPA, CAC, AOV and LTV
- Strong analytical skills. You read your own data and don't wait for a brief to know what to test next.
- Clear, proactive communication and a sense of ownership
Nice to Have
- Hands-on experience with Google Ad
📌 Media Buyer (España)
🏢 Ollwa
📍 España