Designed and developed data pipelines to integrate multiple customer touchpoints. Established data governance and data quality processes.Enabled accurate, reliable and actionable customer insights.Supported product teams in requirements gathering and definition.Aligned CDP capabilities with business objectives.Enabled customer engagement and loyalty campaign use cases.Supported personalized merchandising initiatives at store level.Collaborated with cross-functional teams including IT, Marketing, Product and Retail Operations. Ensured successful adoption and scalability of the platform.ContextStrong communication and stakeholder management skills required.End-to-end product lifecycle involvement across Customer,



Loyalty and In-Store Micromerchandising domains.Technical skillsLanguagesLed the onboarding of a Customer Data Platform (CDP).Designed and implemented data ingestion and integration flows.Ensured a unified and consistent view of customer information across multiple sources. Managed activities across the full product development lifecycle.Covered Customer, Loyalty and In-Store Micromerchandising domains.Project outcomesDelivered a centralized and reliable source of customer data.Enhanced personalization strategies across the organization.Optimized loyalty programs and customer engagement initiatives. Enabled data-driven decision making.Improved accessibility and consistency of customer information.WE OFFER:Full-time Freelance contractRate: €240 per day + VAT (according to the experience provided)Long-Term Project

📌 Lm-Perfil Business Analyst Cdp (Madrid)
🏢 Zohorecruit
📍 Madrid