As Product Specialist for Installation Products in Spain, you drive product marketing, technical promotion and specification for fastening and cable management solutions. You will collaborate with Sales, installers and distributors to boost adoption and ensure a strong ABB presence at events and campaigns. You lead local marketing initiatives to elevate brand visibility and product uptake across Ty-Fast, Ty-Rap, Ty-Met and Harnessflex. This role combines commercial acumen with technical credibility to impact installation projects at scale.
Compensaciones / Ventajas
- Comprehensive Insurance Coverage: life, accident, and travel assistance
- Lunch Allowance / Cantine
- Home Office Flexibility
- Benefits Platform with exclusive deals
- Employee Share Acquisition Plan
- Learning & Training opportunities for upskilling
Responsabilidades
- Define and implement the local product marketing strategy for fastening and cable protection solutions
- Promote strategic product ranges (Ty-Fast, Ty-Rap, Ty-Met, Harnessflex) and drive adoption with installers, distributors, and sales teams
- Execute marketing campaigns,
manage digital marketing activities, and ensure ABB presence at industry events and trade shows
- Develop marketing materials and provide commercial support to distribution partners to enhance sales effectiveness
Requisitos principales
- Degree in Marketing, Business Administration, Sales, or related field
- Experience or strong interest in electrical installation products, accessories, protection and cable management
- Ability to translate installation-focused technical products into clear and compelling value propositions
- Strong communication skills and confidence working with distributors and sales teams
- Commercial mindset combined with technical credibility
- Fluent Spanish and good level of English
- Willingness to travel
- Strong communication
- Collaborative mindset
- Proactive in campaigns and promotions
- Knowledge of installation-focused electrical products
- Ability to translate technical specs into value propositions
- Digital marketing activities and campaign execution