Position Summary
The Integral Strategic Marketing & Communication Specialist is responsible for defining and driving DECCO's global marketing and communication strategy, ensuring alignment between business objectives, brand positioning, and commercial growth priorities.
This role focuses on developing a consistent global narrative, strengthening DECCO's market positioning, and enabling effective communication across regions, products, and business functions. The position works closely with senior leadership, commercial teams, R&D;, and regional stakeholders to enhance brand visibility, support go-to-market strategies and reinforce DECCO's leadership within the post-harvest industry.
Key Responsibilities
Global Marketing & Communication Strategy
• Develop and implement DECCO's global marketing and communication strategy aligned with business objectives.
• Define strategic communication priorities and annual marketing plans.
• Support business growth initiatives through effective market positioning and value proposition development.
• Monitor market trends, customer needs,
and industry developments to identify communication opportunities.
Brand, Content & Messaging Governance
• Ensure consistency of brand identity, messaging, and communication standards across all regions.
• Develop messaging frameworks and value propositions for products, solutions, and corporate initiatives.
• Oversee the creation and distribution of strategic marketing content across multiple communication channels.
• Maintain global brand guidelines and marketing assets.
Product, Innovation & R&D; Communication
• Collaborate with Product Management and R&D; teams to communicate product innovations and technical developments.
• Translate complex technical concepts into clear and compelling customer-focused messaging.
• Support product launches through strategic communication plans and marketing materials.
• Develop content that highlights DECCO's innovation capabilities and industry lea
📌 Global Strategic Marketing Communication Specialist DECCO WW (Valencia)
🏢 Upl
📍 Valencia
Postulate a este anuncio
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.