Region: Europe, Middle East and Africa

Travel: Frequent international travel across EMEA

Location: UK, Spain,Dubai, UAE also considered

Role Overview The EMEA Regional Distribution Sales Manager will drive sales growth through Genea Biomedx’s distributor network across Europe, the Middle East and Africa.

As the primary commercial contact for distributors throughout the region, this person will build strong relationships, develop country-level sales plans and proactively provide the manufacturer support needed to help distributors succeed. The role requires frequent travel to meet distributor teams, visit customers jointly and understand local market opportunities and challenges.

Working closely with regional Commercial and operations teams, the manager will coordinate product, clinical, technical, marketing and operational support to strengthen distributor performance and ensure customer commitments are followed through.

Key Responsibilities

Distributor Relationships and Sales Growth

- Manage relationships and regular communication with all distributors across EMEA.
- Agree sales targets, business plans and priority activities with each distributor, and monitor progress through regular reviews.
- Proactively identify growth opportunities and support distributors in converting their sales pipelines into orders.
- Conduct frequent visits to meet distributor management and sales teams, review performance and agree practical actions.
- Join distributor customer visits, trade show, product presentations and commercial discussions to help secure new business.
- Assess distributor capability, market coverage and engagement, and recommend improvements or changes where needed.
- Identify and evaluate potential new distributors in underserved markets.

Manufacturer Support and Coordination

- Serve as the main point of contact for distributors seeking support from Genea Biomedx.
- Understand each distributor’s needs and proactively coordinate appropriate product training, clinical application support,



technical assistance and marketing resources.
- Work with internal teams to ensure distributors receive timely information on products, availability, pricing and relevant updates.
- Coordinate with Operations, Supply Chain and Customer Service on order fulfilment, delivery expectations and supply issues.
- Escalate issues affecting sales or customer relationships and follow them through to resolution.
- Support distributor onboarding and ensure partners understand the company’s products, processes and commercial expectations.

Market Development and Reporting

- Develop an understanding of local IVF markets, customer needs, competitor activity and distribution channels.
- Support distributor participation in relevant conferences, exhibitions and customer events.
- Maintain accurate sales forecasts, opportunity pipelines, visit records and action plans in the company’s CRM.
- Report on distributor performance, market opportunities, commercial risks and support requirements.
- Plan travel and regional activities to maximize commercial impact within the agreed budget.

Qualifications and Experience

- Demonstrated experience in distributor management, channel sales or international business development within medical devices, life sciences or healthcare.
- Experience in IVF, embryology or assisted reproductive technology is strongly preferred.
- A clinical or embryology background combined with commercial experience would be an advantage.
- A track record of achieving sales targets and improving distributor performance.
- Experience working across international markets and managing relationships with partners from different cultural backgrounds.
- Strong communication, negotiation and relationship-building skills.
- Ability to coordinate effectively across commercial, clinical, technical and operational teams.
- A proactive, organized approach, with strong ownership of issues and follow-through.
- Fluent English; additional languages relevant to EMEA would be an advantage.
- Willingness and ability to undertake frequent international travel throughout EMEA.

📌 Regional Distribution Manager, EMEA (España)
🏢 Genea Biomedx
📍 España