Marketing Strategy (Madrid)

Marketing Strategy (Madrid)

06 oct
|
Cushman & Wakefield
|
Madrid

06 oct

Cushman & Wakefield

Madrid

Job TitleMarketing strategy & operationsJob Description SummaryThe role will have a cross-functional focus, identifying opportunities, improving processes, coordinating portfolio-wide initiatives, and ensuring the successful implementation of projects that deliver value across the entire portfolio.Job DescriptionWe are looking to hire a Senior Consultant to join the Communications, Marketing & Innovation team within Asset Services, with the aim of driving strategic and transformation projects across a portfolio of approximately 35 shopping centres.The role will have a cross-functional focus, identifying opportunities, improving processes, coordinating portfolio-wide initiatives, and ensuring the successful implementation of projects that deliver value across the entire portfolio.Key Responsibilities- Lead cross-functional strategic projects in areas such as Customer Experience, marketing, communications, innovation, digitalisation, and sustainability.- Identify opportunities for improvement, efficiency, and innovation,



and translate them into concrete and actionable initiatives.- Structure projects by defining objectives, scope, workplans, stakeholders, resources, and KPIs.- Coordinate internal teams, shopping centres, suppliers, and specialised partners, ensuring projects progress according to plan and agreed objectives are met.- Drive pilot projects, analyse results, and define implementation and rollout models across the portfolio.- Review and enhance processes, working tools, reporting frameworks, and governance models within the department.- Analyse data and KPIs to generate insights and recommendations that support decision-making.- Identify relevant trends, solutions, suppliers, and best practices, facilitating their transfer and implementation across the portfolio.Professional Profile- Professional with at least 5 years of experience in consulting, transformation, strategy, Customer Experience, innovation, marketing, or project management.- Proven experience

📌 Marketing Strategy (Madrid)
🏢 Cushman & Wakefield
📍 Madrid

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