HBX Group is the world's leading technology partner, connecting and empowering the world of travel. We're game-changers, disruptors, the people who bring together local and global brands in accommodation, transport, activities and payments through our network of 300,000 hotels worldwide, 60,000 hard to reach high value clients such as tour operators, travel agents and loyalty schemes across 140 source markets. We are tech-driven, with a customer-first philosophy, and commercial teams whose knowledge and relationships on the ground are second to none.

In fact, we believe that it is tech + data + people that truly sets us apart in the market, alongside our 'global approach, local touch' mentality. We bring together global and local brands in accommodation, transport, activities and payments, serving 300,000 hotels and 60,000 hard‐to‐reach, high‐value clients across 140 source markets. Tech-driven with a customer-first mindset, our commercial teams and talented HBX people are the heart of what makes us unique.

At HBX, we believe that tech + data + people set us apart, supported by our "general approach, local touch" philosophy. Job SummaryWe are seeking a highly motivated and proactive Product Marketing Executive to join our Product Marketing team on a maternity cover contract. This is a hands-on, execution-focused role responsible for supporting product launches, driving product adoption, managing product communications, and creating high-quality content that enables both customers and commercial teams to succeed.

Working cross-functionally with Product, Commercial, Marketing, Design, and Enablement teams, the successful candidate will coordinate initiatives, translate product developments into compelling messaging, and ensure timely delivery of go-to-market activities in a fast-paced and evolving environment. Key ResponsibilitiesCreate, maintain, and update product marketing materials,



including launch assets, presentations, customer stories, videos, FAQs, landing pages, and product updates. Develop customer-facing and sales enablement content that clearly communicates product value and supports commercial teams in driving product adoption.

Support the planning and execution of go-to-market activities, including product launches and adoption campaigns. Collaborate with cross-functional stakeholders to ensure projects are delivered on time and aligned with business objectives. Conduct market, customer, and competitor research to support product positioning and messaging.

Support product pilots, testing initiatives, and customer adoption programmes. Track actions, manage project timelines, and ensure effective communication across stakeholder groups. Analyse information and customer insights to develop clear, engaging, and actionable content.

Essential

Criteria2-5 years of experience in Product Marketing, Marketing, Sales Enablement, Product Operations, Communications, or a related field. Strong content creation, copywriting, and storytelling skills with the ability to translate complex concepts into compelling messaging. Strong organisational and project management capabilities, with the ability to manage multiple priorities simultaneously.

Self-motivated, proactive, and able to work independently with minimal supervision. Strong attention to detail and commitment to delivering high-quality work. Analytical mindset with the ability to gather insights, synthesise information, and make data-driven recommendations.

Experience using presentation software, content creation tools, and collaboration platforms.

Experience within a B2B, SaaS, technology, digital platform, or travel technology environment would be advantageous. You will have the opportunity to work for a company that is going through significant change in becoming the world ́s leading travel services provider.

📌 Marketing Product Executive (Palma)
🏢 Hotelbeds Group
📍 Palma