- Contribute deep D365 Sales & Marketing domain expertise to the CRM application roadmap developed by the Product Owner.
- Ensure alignment between D365 capabilities — including lead management, opportunity tracking, pipeline analytics, campaign orchestration, and customer segmentation — and the strategic CRM direction, with a focus on understanding, mapping, and optimizing underlying business processes to drive continuous improvement.
- Monitor CRM application performance against defined KPIs, including user adoption, data quality, pipeline accuracy, and marketing conversion rates, and propose optimization measures.
- Manage the D365 CE application lifecycle including Dynamics 365 release waves, feature adoption, and deprecation planning.
- Act as the primary escalation point for all D365 CRM-related matters across Americas, EMEA, and APAC regions.
- Ensure data governance, compliance, including GDPR and regional data privacy, and process standards are met within the D365 environment.
- Ensure quality and availability of the D365 Sales & Marketing applications, including uptime,



performance, data accuracy, and sync reliability with connected systems.
- Serve as the first point of contact for general sales and marketing users and stakeholders regarding D365 functionality, configuration, and best practices — coordinating with the Product Owner on matters involving roadmap direction or strategic scope.
- Collaborate with UX experts and development teams, including internal, external, and SI partners, to translate business requirements into functional D365 solutions, model-driven apps, and Power Platform extensions.
- Gather and analyze business requirements from stakeholders across Sales, Marketing, and Customer Service, translating them into functional specifications and solution designs for the D365 platform.
- Manage and document D365 configurations, customizations, integrations, and system dependencies.
- Coordinate Dynamics 365 release updates, patches, and soluti

📌 Application Owner (Barcelona)
🏢 HARTING Iberia
📍 Barcelona