Customer Lifecycle Specialist (Barcelona)

Customer Lifecycle Specialist (Barcelona)

05 oct
|
remoteo
|
Barcelona

05 oct

remoteo

Barcelona

Who we are

At Royal Queen Seeds, we're always growing. Our digital team works from our modern offices just outside Barcelona, where an open, collaborative environment brings together people, ideas, and technology.

Today, Royal Queen Seeds is an international brand serving both hobby growers and professional cultivators across Europe and the U.S.

A bit of history

Our roots go back to 2007, driven by a passion for cannabis breeding and genetics. In 2010, we opened our first store in Amsterdam, followed by the launch of the Royal Queen Seeds website in 2011.

Since then, we've continued to innovate and evolve, introducing new genetics and innovations such as the F1 Hybrid seeds.

Customer Lifecycle Specialist

As a Customer Lifecycle Specialist, you will be responsible for optimizing the customer journey across support and CRM touchpoints. You will manage lifecycle campaigns, automation, segmentation, and AI-assisted support to improve customer engagement, satisfaction, and retention while collaborating with Marketing team.

Key Responsibilities




- CRM Strategy & Lifecycle Management: Support the development and implementation of CRM strategies across the full customer lifecycle, including acquisition, onboarding, engagement, retention, reactivation, and win-back.
- Customer Journey Optimization: Analyze customer journey touchpoints, identify friction points and opportunities, and implement initiatives to improve customer experience, engagement, and retention.
- Segmentation & Personalization: Build and maintain customer segments based on behavior, demographics, engagement, and lifecycle stage to deliver relevant and personalized communications.
- CRM Campaign Development & Execution: Plan, create, and execute CRM campaigns across channels, including promotional emails, newsletters, onboarding journeys, nurturing flows, retention campaigns, and automated lifecycle communications.
- CRM Automation & Workflow Optimization: Build, maintain, and optimize automated CRM w

📌 Customer Lifecycle Specialist (Barcelona)
🏢 remoteo
📍 Barcelona

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