As Global Content Marketing Manager, you will shape Freightos’ content strategy across products, audiences, and regions to generate pipeline and revenue. You’ll translate business goals into scalable, multi-channel acquisition programs and collaborate with product marketing, growth, SEO, sales, and leadership to drive measurable impact. The role blends strategic planning with hands-on execution in a fast-moving environment, emphasizing experimentation and data-driven optimization. You’ll own content initiatives that support general growth and thought leadership, helping to position Freightos as a market leader.
Own Freightos’ global content strategy across multiple products, ICPs, and regions aligning with GTM priorities and revenue goals
Develop content roadmaps and identify growth opportunities from market trends, customer insights, and performance data
Oversee creation and distribution of reports, webinars, customer stories, landing pages, emails, thought leadership, videos, and sales enablement assets across organic, paid, SEO, social, email, partner, and outbound channels




Ensure consistent messaging, positioning, brand alignment, and content quality across channels, regions, and buyer journey stages
Design and implement AI-driven content workflows and automation to scale production, translation, and distribution across global markets
Track and optimize performance via data-driven insights, SEO analysis, conversion tracking, A/B testing, and experimentation
Collaborate cross-functionally with product marketing, sales, customer success, paid media, design, operations, and research to scale thought leadership and campaigns
5+ years in content marketing across products, audiences, and regions
~ Proven ability to develop and execute strategic multi-channel content and acquisition programs
~ Strong GTM, funnel optimization, and content-driven acquisition understanding
~ Excellent English writing and storytelling; data-driven with strong analytics
~ Experience editoria

📌 Global Content Marketing Manager (Barcelona)
🏢 Jobrapido
📍 Barcelona