About Us

HBX Group is the world’s leading technological partner, connecting and empowering the world of travel. We bring together global and local brands in accommodation, transport, activities and payments, serving 300,000 hotels and 60,000 hard‑to‑reach, high‑value clients across 140 source markets. Tech-driven with a customer-first mindset, our commercial teams and talented HBX people are the heart of what makes us unique.

At HBX, we believe that tech + data + people set us apart, supported by our “general approach, local touch” philosophy.

Job Summary

We are seeking a highly motivated and proactive Product Marketing Executive to join our Product Marketing team on a maternity cover contract. This is a hands-on, execution-focused role responsible for supporting product launches, driving product adoption, managing product communications, and creating high-quality content that enables both customers and commercial teams to succeed.

Working cross-functionally with Product, Commercial, Marketing, Design, and Enablement teams, the successful candidate will coordinate initiatives, translate product developments into compelling messaging, and ensure timely delivery of go-to-market activities in a fast-paced and evolving environment.

Key Responsibilities

- Create, maintain, and update product marketing materials, including launch assets, presentations, customer stories, videos, FAQs, landing pages, and product updates.
- Develop customer-facing and sales enablement content that clearly communicates product value and supports commercial teams in driving product adoption.




- Manage and maintain Productboard, ensuring customer feedback, feature requests, and product insights are accurately captured and organised.
- Coordinate the creation and publication of quarterly product updates, working closely with Product teams to communicate new features and enhancements.
- Support the planning and execution of go-to-market activities, including product launches and adoption campaigns.
- Collaborate with cross-functional stakeholders to ensure projects are delivered on time and aligned with business objectives.
- Conduct market, customer, and competitor research to support product positioning and messaging.
- Support product pilots, testing initiatives, and customer adoption programmes.
- Track actions, manage project timelines, and ensure effective communication across stakeholder groups.
- Analyse information and customer insights to develop clear, engaging, and actionable content.

Essential Criteria

- 2-5 years of experience in Product Marketing, Marketing, Sales Enablement, Product Operations, Communications, or a related field.
- Proven experience supporting product launches and go-to-market initiatives.
- Strong content creation, copywriting,



and storytelling skills with the ability to translate complex concepts into compelling messaging.
- Excellent written and verbal communication skills.
- Strong organisational and project management capabilities, with the ability to manage multiple priorities simultaneously.
- Experience working effectively with cross-functional teams and multiple stakeholders.
- Self-motivated, proactive, and able to work independently with minimal supervision.
- Strong attention to detail and commitment to delivering high-quality work.
- Analytical mindset with the ability to gather insights, synthesise information, and make data-driven recommendations.
- Experience using presentation software, content creation tools, and collaboration platforms.
- Comfortable working in a fast-paced, dynamic environment with changing priorities.
- Experience within a B2B, SaaS, technology, digital platform, or travel technology environment would be advantageous.
- Experience working with Productboard or similar product management and feedback platforms would be beneficial.
- Bachelor’s degree in Business Administration, Communications, Marketing, or a related field.

At HBX Group, we believe that diversity drives innovation and makes travel a force for good. We're committed to creating an inclusive workplace where everyone feels valued and respected, embracing different backgrounds, perspectives and talents. Join us and be part of a team where diversity and equal opportunities really do make a difference.

📌 Product Marketing Executive (Temporary contract) (España)
🏢 HBX Group
📍 España