Marketing Manager (Barcelona)

Marketing Manager (Barcelona)

04 oct
|
Mitiga Solutions
|
Barcelona

04 oct

Mitiga Solutions

Barcelona

Mitiga Solutions helps organizations understand, anticipate, and manage climate-related risks with cutting-edge science and technology. Born from the Barcelona Supercomputing Center, we combine climate science, advanced modelling, and AI to turn complex data into actionable insights, from real-time forecasting to long-term projections.
We're looking for a Marketing Manager to own and grow Mitiga's B2B demand generation engine. You'll be responsible for turning our marketing efforts into qualified opportunities, working closely with Sales to build pipeline and drive revenue.
You'll own the full funnel across inbound, SEO, paid acquisition, website optimisation, content, campaigns and selected events, while continuously using data to understand what's working, what isn't, and where to invest next.
You'll need to be comfortable translating climate science, data and technology into clear commercial value, while also getting into the details of campaigns, funnels and performance metrics.
Build, launch and optimise multi-channel demand generation programmes across SEO, inbound,



paid acquisition, email, content, partnerships and selected industry events.
Define and continuously refine our ICP, target accounts and buyer personas, prioritising the audiences and opportunities with the highest commercial potential.
Work closely with AEs and BDRs to align marketing and Sales, improve lead quality, support outbound initiatives and maximise pipeline generation.
Track marketing performance against business outcomes, including pipeline contribution, conversion rates, CAC/CPL and channel ROI, and use these insights to guide investment and priorities.
Growth, Website & AcquisitionOwn the performance and continuous optimisation of our website and landing pages, with a focus on conversion and qualified demand, not just traffic.
Develop and execute SEO and inbound strategies that attract high-intent audiences and generate qualified leads.
Use analytics, CRM data and experimentation to i

📌 Marketing Manager (Barcelona)
🏢 Mitiga Solutions
📍 Barcelona

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