Overview In this role, you will own the creative lifecycle for paid media across multiple markets, blending strategic thinking with data-driven execution. You’ll translate objectives into actionable briefs and guide local teams to adapt global creative direction. You will manage end-to-end production, run structured tests, and build a repository of winning creative insights. Your work directly supports performance growth while maintaining high-quality creative outputs. This is a cross-functional, impact-driven role at scale. Compensaciones / Ventajas Healthcare insurance Wellness support Flexible time off Local perks (meal vouchers, transport allowances) Career growth opportunities Global, inclusive team Responsabilidades Define creative strategy and testing roadmap for paid campaigns across all markets and platforms Translate objectives and audience insights into actionable briefs Coordinate with local teams to adapt global creative direction to language, culture, and regulations Own end-to-end production workflow: briefing, design coordination, localization, trafficking Manage timelines by coordinating with in-house designers and freelancers Establish repeatable processes (briefing templates, naming conventions, approvals)
to reduce bottlenecks Run structured A/B and multivariate tests across paid channels with clear hypotheses and metrics Build creative performance reporting (Meta Ads, Tableau, Amplitude) identifying elements driving results Maintain a creative intelligence repository by market and format Ensure correct tracking and attribution for creative performance Monitor fatigue and trigger refresh cycles proactively Step into hands-on campaign management when needed Collaborate with Paid Ads, Design, Local Marketing, and Data Analytics teams Requisitos principales 4+ years in performance marketing with proven track record in creative strategy, or media buying with paid social creative experience Hands-on paid media performance experience including campaign setup and management Experience managing creative production across multiple stakeholders at scale Strong analytical skills with ability to interpret creative performance data independently Experience designing and running structured creative tests Strong project management and cross-functional communication skills Fluent English;
Spanish and/or Portuguese a strong plus;
comfortable working across markets and cultures cross-functional collaboration data-driven decision making communication Amplitude Tableau Hub Spot