Type of Contract: Employee/Contractor, subject to location
This is a business development role primarily responsible for expanding Oxford International Digital Institute’s presence across Europe by securing institutional recognition and adoption of our English language and pathway portfolio, with a specific remit to drive income.
Working closely with the Commercial Director, Partnership, Recruitment and Academic teams and Product specialists, you will identify market opportunities, influence institutional decision‑makers and secure recognition of OIDI qualifications that support international student recruitment and progression.
Strategic Market Development
Build long‑term market development plans aligned to commercial objectives.
Identify emerging opportunities resulting from changes in international recruitment, admissions policy and English language requirements.
Build trusted relationships with senior university stakeholders including: Pro Vice Chancellors (International), Directors of International, Admissions Directors, Registrars, Academic Deans and English Language Centre Directors
Lead consultative discussions around English language recognition and international student preparedness.
Negotiate commercial partnership agreements and institutional recognition arrangements.
Oxford ELLT, Online Pre-Sessional English, International Foundation Year, Pre-Masters Programme and International Year One
Working alongside academic colleagues to address university quality assurance requirements.
Represent Oxford International Digital Institute across the European higher education community.
Engaging with university associations and sector networks.
Monitor competitor activity across English language testing, pathways and digital learning.
Share market intelligence to support future product development and commercial strategy.
Revenue Generation & Commercial Performance




The Business Development Manager will carry a defined annual revenue target and will be expected to make a direct contribution to the growth of OIDI’s European income. While the primary focus of the role is developing university partnerships and securing recognition of the OIDI portfolio, the successful candidate will be expected to identify and convert commercial opportunities arising from these relationships.
Building and managing a commercial pipeline of university opportunities that can generate revenue across Oxford ELLT, Online Pre-Sessional English and pathway programmes (IFY, PMP and IY1).
Balancing longer‑term strategic university development with a clear focus on generating near‑ and medium‑term income.
The revenue target will be appropriately sized for a market-development role, recognising the longer sales cycles associated with university partnerships. Performance will therefore be assessed against both revenue generated and the quality and progression of the commercial pipeline, new partnerships secured and longer‑term revenue potential created.
Legal status
Significant experience developing commercial partnerships within higher education, international education or EdTech.
Excellent relationship-building and influencing skills at senior executive level.
Experience with English language testing or assessment. (Existing network of European university contacts. (Experience working with ministries, quality assurance agencies or sector organisations. (The Business Development Manager will be measured against:
Number of universities adopting Pre-Sessional English.
Growth in recognition of IFY, PMP and IY1.
Development of priority markets.
Commercial
~ Contract renewal and partner retention.Market Development
Quality of market intelligence delivered to the business.
Credible with senior university leaders.
Curious about higher education policy and market developments.
Multilingual, with fluency in at least two languages.

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