Snr. Marketing Manager, Enterprise ABM EMEA (Madrid)

Snr. Marketing Manager, Enterprise ABM EMEA (Madrid)

03 oct
|
Ashby
|
Madrid

03 oct

Ashby

Madrid

Hi, I'm Harriet, Ashby's VP Marketing. I joined Ashby in August 2022 to lead the Marketing function. My career journey has been anything but linear starting out as a yoga teacher, working as an M&A; lawyer, before finding my happy place in marketing. This is a common theme across the team, and we love to see people who have built their skills both inside and outside the marketing discipline. Over the past ~4 years, we've gone from a stealth brand to the default operating system for over 5,000 of the most ambitious companies in tech, finance, and healthcare. On this journey, we've also amassed a marketing team of ~30 folks from across North America and Europe who are some of the brightest and most humble humans that want to 'win', and have fun doing so. It's ABM but not in its traditional form: we're seeking a first-principles thinker who prioritizes meaningful engagement over generic tactics / outdated playbooks (for example, prioritizing a few key impactful moments of engagement over running a laundry list of generic tactics across digital channels).




If working with both the sales and marketing team to find and convert enterprise pipeline in a low ego, highly ambitious environment appeals, we'd love to hear from you
Partner with Ben to define our EMEA enterprise ABM strategy and the channels we bet on with consideration to broader integral strategy and nuances of respective European markets. Here you play the critical role of orchestrator, pulling together all of the relevant marketing channels to support a delightful discovery and prospect journey and are the point person for your counterparts in Sales.
Research and build prospect journey maps for target accounts, and develop the messaging, content, and creative that bring them to life, with support from our PMM, content, and creative teams.
Work with sales and revenue operations to build target account lists that combine data signals with rep input, and own the methodology behind them — how cohorts are built, what a

📌 Snr. Marketing Manager, Enterprise ABM EMEA (Madrid)
🏢 Ashby
📍 Madrid

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