Referencia: JN- Publicado el: Ubicación: Barcelona, España, ESTipo de contrato: Jornada completaEmpresa: Michael PageSector: Digital & eCommerceSub Sector: Gizem BaykalModalidad de trabajo: Remoto / híbridoShape the future of general CRM and customer engagement.Drive high-impact CRM innovation with global reach. At the heart of Michael Page's business are the thousands of people's lives we change, the outstanding service we provide to our clients and candidates and the exciting opportunities within our offices all over the world. We're proud to set the standard in the recruitment profession - our specialist service with a personal touch is how we change lives for people through creating opportunity to reach potential.We're now a FTSE 250 organization with operations in 36 countries, providing recruitment services and career opportunities at a local regional and global level. DescripciónDevelop the strategic direction,



roadmap and product backlog for CRM Marketing platforms and products.Translate commercial priorities and CRM strategy into actionable product initiatives.Identify opportunities to improve customer experiences, marketing effectiveness, operational efficiency and revenue generation.Marketing Automation PlatformsLead capture and lead management solutionsCustomer preference and consent managementPersonalisation capabilitiesCampaign enablement toolsReporting, analytics and attribution solutionsLead definition activities to understand customer, user and business problems.Facilitate workshops with stakeholders to gather requirements and identify opportunities.Use customer insights, behavioural data, user feedback and performance metrics to inform decisions.Validate proposed solutions before development beginsOwn and maintain a transparent, prioritised product backlog.Act as the primary point of contact for CRM product initiatives.Build strong relationships across Marketing, Sales, Technology, Data, BI, Legal and Compliance teams.Influence senior stakeholders a

📌 Senior Global Crm Product Owner (Cataluña)
🏢 Michael Page International
📍 Cataluña