Position Purpose The Senior Marketing & Communications Manager is responsible for leading the strategy and execution of high impact marketing campaigns that drive revenue, elevate brand visibility, and deliver exceptional guest engagement. Commercially minded and sitting at the intersection of brand, digital performance, creative production and guest experience, the Senior Marketing & Communications Manager leads a multi-disciplinary team and works closely with agency partners and senior stakeholders to drive measurable commercial success while positioning Nobu Hotel Barcelona as the premier luxury lifestyle destination in the city.

Key Responsibilities

Marketing Strategy & Planning

Develop and execute strategic marketing plans aligned with revenue, occupancy, and customer acquisition targets

Own the annual marketing budget, allocating resource across channels with clear ROI accountability

Identify new opportunities to expand brand reach, attract high value guests, and drive commercial performance

Lead integrated, multi-channel campaigns across digital, CRM, social media, partnerships, and experiential marketing

Digital Marketing & Social Media

Deliver digital-first acquisition strategies across website, search, display, paid social, and emerging channels

Develop content plans and optimise performance to achieve commercial objectives.

PR Partnerships & Brand Management

Build and maintain influential relationships with media, journalists, content creators, luxury partners, and industry stakeholders

Develop strategic partnerships, collaborations,



and activations that strengthen brand relevance and drive engagement

Lead brand positioning and creative direction across all guest facing communications and campaigns

Oversee photography, videography, creative production, and content creation

Act as Brand Guardian within Nobu Hotel Barcelona ensuring consistency in brand storytelling & image across all touchpoints.

Work closely with wider teams to ensure brand positioning and focuses are aligned across the business

Stakeholder & Agency Management

Ability to inspire and influence key stakeholders in proposed marketing activity

Manage agencies, suppliers and media partners across multiple regions.

Team Leadership

Manage and mentor the Marketing & Communications team fostering a culture of creativity, collaboration, accountability, and innovation.

Requirements

Education

Bachelor's degree in marketing or communications or relevant work experience

Experience: 5+ years in a senior marketing, communications or brand role, ideally in hospitality, leisure, entertainment or experiential brands.

Expertise

Demonstrable success delivering commercially driven, multi-channel marketing campaigns

Strong understanding of digital marketing, customer acquisition, CRM,



and performance marketing

Experience managing agencies and influencing senior stakeholders

Highly analytical with the ability to transform data and insights into strategic action

Passionate about delivering exceptional guest experiences and building aspirational brands

Excellent presenter and communicator, able to confidently influence and build credibility with senior stakeholders and leadership teams.

Confidence owning a multi-channel budget and strategy.

An inspiring and collaborative leader with experience building, mentoring and leading high-performing multidisciplinary teams .

Languages : Native English and Spanish. Catalan and other languages are highly valued.

Grooming: All Nobu Hotel Barcelona employees must maintain a neat, professional appearance in accordance with the company's standards. (Appearance & Grooming, Nobu Hotel Barcelona)

What can we offer you?

Continuous opportunities for training and growth within the company.

Create your career plan with us at Nobu Hospitality If you join Nobu, you will work in a dynamic and collaborative environment.

Being part of our team means being part of a big FAMILY, where working with passion and kokoro are our core values

Additionally, we offer free psychological support and nutrition content for all our employees

At Nobu Hotel Barcelona, the well-being of our employees is a priority. Enjoy free yoga classes, gym discounts and maintain a mindful and balanced diet with the best buffet-style staff dining room

Competitive Salary

📌 Senior Marketing & Communications Manager (Barcelona)
🏢 Nobu Hotel Barcelona
📍 Barcelona