Plateful is a direct-to-consumer cookware brand. Our posts and ads get thousands of comments and messages every week, and a real share of them come from people who want to buy. A real portion of them want to buy: some are asking where to get the pan, some hit a snag at checkout, some just need one question answered before they pull the trigger. You'll turn that attention into revenue
The role
You turn social media attention into revenue. You work the comments and the DMs on Instagram and Facebook, spot the people who are trying to buy, move them into a private conversation, and either close the sale yourself or hand a warm, qualified lead to the right person on the sales team. This is a sales role, not a community management role. You will be measured on leads captured and revenue generated.
What you will do
- Monitor comments, replies, and direct messages daily across Instagram and Facebook, and any other social channel we add.
- Identify buying intent. Tell the difference between someone who wants to buy, someone with an order problem, and someone just chatting.




- Open the conversation. Move the prospect from a public comment into a DM quickly, while their interest is still live.
- Qualify the lead. Find out what they want, what is stopping them, and where they are based.
- Close it when you can. If the person is ready, take the sale in the DM and send them an invoice or a secure payment link. Hand off when you cannot.
- Pass the lead to the assigned salesperson with the full context: name, contact details, what they asked for, the blocker, and the conversation so far. Nothing gets dropped and nothing gets passed on half finished.
- Follow up on open conversations so warm leads do not go cold.
- Log everything in our helpdesk (Richpanel) so every lead is traceable and countable.
- Report back on what you are seeing. Which blockers come up again and again, which posts and ads bring in real buyers, which questions stop people from buying. That feedback goes to marke

📌 Social Media Sales Representative (España)
🏢 Plateful
📍 España