Position Overview
Autodesk is building the Forma Industry Cloud, a next-generation solution that is redefining how the built environment is designed, delivered, and operated. Forma represents a fundamental shift: from files to granular data, from silos to hyper collaboration, and from traditional BIM to outcome-driven workflows powered by AI. It brings together people, processes, and intelligence across the architecture, engineering, construction, and operations (AECO) ecosystem to help the industry work smarter, faster, and more sustainably.Position Overview
Autodesk is building the Forma Industry Cloud, a next-generation solution that is redefining how the built environment is designed, delivered, and operated. Forma represents a fundamental shift: from files to granular data, from silos to hyper collaboration, and from traditional BIM to outcome-driven workflows powered by AI. It brings together people, processes, and intelligence across the architecture, engineering, construction, and operations (AECO) ecosystem to help the industry work smarter, faster, and more sustainably.




We are seeking a Director, Forma Design Industry Strategy to define the strategy and go-to-market direction for Autodesk’s Forma design applications. Today, this portfolio includes Forma Site Design and Forma Building Design, with a long-term vision to expand across additional industries, workflows, and phases of the built environment lifecycle.
This role calls for a strong strategic thinker who can also roll up their sleeves. You will draw on both qualitative and quantitative data to capture insights and translate them into a clear point of view on where the Forma design applications should go and why. You will lead a talented strategy team that is still early in its journey, and act as a trusted partner to product, sales, marketing, customer success, and industry leadership.
A core part of this role is being a strong evangelist for the Forma Industry Cloud and the Forma design application

📌 Director, Forma Design Industry Strategy (Barcelona)
🏢 Autodesk
📍 Barcelona