Senior Business Analyst - GSB Strategy
Description -
This role supports GSB strategic planning and portfolio decisions through competitive intelligence, financial modeling, business case development, and business model analysis.
The successful candidate will provide the analytical foundation and business insight that enable GSB leadership to make better strategic, portfolio, and investment decisions. The role will focus on competitor strategies, financial performance, strategic initiatives, business model economics, and implications for GSB choices.
This role is part of a broader GSB Strategy team: the Senior Strategy Manager owns strategic planning, portfolio strategy, and investment prioritization; the Market Analyst owns the dedicated market-insight workstream; and this Business Analyst owns competitive intelligence, business modeling and strategic decision support.
The business analyst will partner across Business Unit teams, Finance, Software & Solutions, Category, Sales, and Corporate Strategy to support growth initiatives, assess business implications,



and evaluate acquisitions, partnerships, and strategic investments.
Responsibilities
- Own GSB competitive intelligence, including competitor tracking, strategic initiative monitoring, financial-performance review, benchmarking, and synthesis of implications for GSB strategy.
- Conduct financial modeling and business case development for strategic initiatives, including P&L; forecasts, profitability analysis, scenario modeling, sensitivity analysis, ROI assessment, and investment cases.
- Evaluate confidential opportunities for acquisition, partnership, or strategic investment by performing competitive assessments, valuation support, strategic-fit evaluation, synergy modeling, and financial scenario analysis.
- Evaluate, model, test, and refine new business models, including subscription-based models, software-enabled models, ecosystem partnerships, recurring-revenue opportunities, and service-based models.
- Bu

📌 Senior Business Analyst (Barcelona)
🏢 HP
📍 Barcelona