Full time
As a Senior Global Marketing Specialist you will be responsible for shaping the global narrative and driving the success of Ormco's products, specifically the Damon / Brackets & Wires side of our Orthodontic products. This role requires a strategic thinker with a knack for execution, a deep understanding of market dynamics, and the ability to create engaging content that fuels growth.
Responsibilities Develop and execute global product marketing strategies and plans that align with overall business objectives and drive product adoption and growth across different regions.
Conduct in-depth market research and analysis to uncover critical insights into customer needs, the competitive landscape, and emerging industry trends. Develop and execute comprehensive content strategies that support key growth drivers, including but not limited to website copy, blog posts, case studies, presentations, webinars, and sales enablement materials.
Collaborate closely with cross-functional teams including Product Management throughout the product lifecycle, Sales,



and Marketing (Integral and Regional teams) to ensure consistent messaging and successful product launches and ongoing marketing efforts.
Serve as a point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives.
Define and track key performance indicators (KPIs) to measure the effectiveness of product marketing initiatives and make data-driven decisions for optimization.
Develop and deliver effective training and resources to sales teams to equip them with the knowledge and tools to successfully position and sell our products.
Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience (3+ years) in product marketing, preferably with a focus on global markets.
Demonstrated success in developing and executing product marketing strategies and plans that have driven measurable results.
Str

📌 Remote Marketing Specialist (Madrid)
🏢 Envista Holdings
📍 Madrid