02 oct
|
LURN MEDIA
|
Barcelona
02 oct
LURN MEDIA
Barcelona
Is this you?
✅ You open Ads Manager before you open Instagram in the morning
✅ You've spotted a creative fatigue issue before the client even knew what creative fatigue was
✅ You've inherited a campaign with a $147 CPL and brought it down to $76 in 6 weeks
✅ You understand why creative IS targeting — and you use that to brief better ads, not just complain about rising CPMs
✅ You see a "Advantage+ Audience" toggle and have a very strong opinion about it
If you just felt personally called out — this 100% remote Performance Marketing role is for you.
What you'll actually be doing:
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Run ad campaigns that fill classrooms
— Plan, build and scale Meta, TikTok, Google, LinkedIn & YouTube ads for some of the world's most exciting education brands. Your job: hit the KPIs, then beat them.
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Go deep on client goals
— Fully understand what each client sells, who they're selling to, and what success actually looks like for their business. Not just clicks. Enrollments.
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Obsess over the data
— Analyze and optimize relentlessly. Lower CPLs. Improve ROAS. Raise lead quality.
If a campaign isn't performing, you're already three steps into fixing it before anyone asks.
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Be the bridge between data and creative
— Work closely with our Creative Team to translate performance insights into sharper briefs. You know which hooks are dying, which angles are scaling, and how to communicate that clearly.
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Stay ahead of the game
— Algorithm updates, platform changes, new best practices — you're not waiting for a blog post to tell you. You already know.
The role is NOT for you if:
❌ You set campaigns live and check back in a week
❌ You think "optimising" means adjusting budgets and calling it a day
❌ You've never looked at a creative and thought "this hook is why the CPL sucks"
❌ You need someone to explain why broad targeting is winning right now
❌ You treat every platform the same way (TikTok is not Facebook. We cannot stress this enough.)
It IS for you if:
✅ You have 3–4+
📌 Performance Marketing Manager (Barcelona)
🏢 LURN MEDIA
📍 Barcelona