In this role you will lead Live-ops and monetization strategy for Zynga's live game portfolio. You will own the live-ops vision, planned campaigns, and cross-functional execution to optimize player value. You’ll design experiments and analyze results to drive product decisions and improve key metrics, working closely with features teams and stakeholders. This is a hands-on, fast-paced role with a clear impact on growth and player engagement. You will join a collaborative environment at Zynga, shaping live experiences for a general audience. * 25 days of annual leave * Private medical insurance for you and your family * Disability and life insurance * Create the Live-ops vision and roadmap and execute promotional campaigns from design to launch * Develop communication channels, campaign creative, QA at launch, monitoring,



and post-launch optimization * Analyze monetization strategy including pricing and segmentation to maximize value * Frame hypotheses, design A/B tests, and translate insights into live product decisions * Monitor key metrics (ARPU, conversion, funnel, churn) and drive continuous improvement * Develop best practices to drive operational excellence in a live-ops team * Coordinate with features team to align live-ops needs with new feature development * Proven track record as a Liveops Manager in a game with a strong live-ops cadence * Experience in a volatile, fast-paced environment and adaptability * Good communication skills and experience aligning with stakeholders * communication * live-ops * monetization strategy * A/B testing #J-18808-Ljbffr

📌 Senior Product Manager (Liveops) - Barcelona
🏢 Zynga
📍 Barcelona